Business & Economics
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The Leader as Communicator: Strategies and Tactics to Build Loyalty, Focus Effort, and Spark CreativityThis insightful book demonstrates how to become a stronger, more confident leader -- one who can use communication to build alignment, enthusiasm, and productivity.In turbulent times, the ability to communicate with power and purpose becomes a crucial leadership competency. Smart executives realize that leadership...
- HK$255.79
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The Archaeology of the North American Fur Trade"Nassaney draws together an amazing amount of information about the fur trades that once existed in North America and includes illuminating and imaginative interpretations of archaeological data by researchers from across the continent."-Gregory A. Waselkov, author of A Conquering Spirit: Fort Mims and the...
- HK$499.79
- HK$499.79
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Hot Commodities: How Anyone Can Invest Profitably in the World's Best MarketThe next bull market is here. It's not in stocks. It's not in bonds. It's in commodities -and some smart investors will be riding that bull to record returns in the next decade.Before Jim Rogers hit the road to write his bestselling books Investment...
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- HK$252.50
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Engineering the Financial Crisis: Systemic Risk and the Failure of RegulationThe financial crisis has been blamed on reckless bankers, irrational exuberance, government support of mortgages for the poor, financial deregulation, and expansionary monetary policy. Specialists in banking, however, tell a story with less emotional resonance but a better correspondence to the evidence: the crisis...
- HK$808.91
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Religion and Profit: Moravians in Early AmericaThe Moravians, a Protestant sect founded in 1727 by Count Nikolaus Ludwig von Zinzendorf and based in Germany, were key players in the rise of international evangelicalism. In 1741, after planting communities on the frontiers of empires throughout the Atlantic world, they settled the...
- HK$398.27
- HK$398.27
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Ethics and ProfessionalismJohn Kultgen explores the ways morality and professional ideals are connected. In assessing the moral impact of professionalism in our society, he examines both the structure and organization of occupations and the ideals and ideology associated with professions. Differing from standard treatments of professional...
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- HK$434.89
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The New Chinatown: Revised EditionNewspapers today are filled with stories of corruption and strife in America's Chinatowns, reversing the popular view of Chinese Americans as a model minority of law-abiding, hard-working people whose diligent children end up in high-tech jobs. In The New Chinatown, Peter Kwong goes beyond...
- HK$216.41
- HK$216.41
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Pioneers of Promotion: How Press Agents for Buffalo Bill, P. T. Barnum, and the World's Columbian Exposition Created Modern Marketingvolume 5The average American today is bombarded with as many as 5,000 advertisements a day. The sophisticated and persuasive marketing tactics that companies use may seem a recent phenomenon, but Pioneers of Promotion tells a different story. In this lively narrative, business history writer Joe...
- HK$594.09
- HK$594.09
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When Money Grew on Trees: A. B. Hammond and the Age of the Timber BaronBorn in the timber colony of New Brunswick, Maine, in 1848, Andrew Benoni Hammond got off to an inauspicious start as a teenage lumberjack. By his death in 1934, Hammond had built an empire of wood that stretched from Puget Sound to Arizona--and in...
- HK$420.03
- HK$420.03
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The Strategic Career: Let Business Principles Guide YouWe often hear that finding the work we are meant for will multiply our accomplishments and enable us to attain new levels of personal satisfaction. Yet, many who are planning their careers find that the job market has shifted to the advantage of employers,...
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Transforming Relationships for High Performance: The Power of Relational CoordinationWhether from customers, supply-chain partners, policymakers, or regulators, organizations in virtually every industry are facing calls to do more with less. They are feeling compelled to provide higher-quality outcomes, more rapidly, at a lower cost. This book offers a road-tested approach for delivering these...
- HK$490.88
- HK$490.88
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Vayamos Adelante / Lean in: Las Mujeres, El Trabajo Y La Voluntad de LiderarA pesar de que las mujeres alcanzaron hace a os niveles de educaci n similares a los de los hombres, ellos ostentan a n la gran mayor a de puestos directivos, tanto en las empresas como en los gobiernos. Por ello, las voces femeninas...
- HK$209.62
- HK$209.62
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River in Ruin: The Story of the Carmel RiverThe thin ribbon of the Carmel River is just thirty-six miles long and no wider in most places than a child can throw a stone. It is the primary water supply for the ever-burgeoning presence of tourists, agriculture, and industry on California's Monterey Peninsula....
- HK$359.96
- HK$359.96
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Hospitality BrandingIn recent years the brand has moved squarely into the spotlight as the key to success in the hospitality industry. Business strategy once began with marketing and incorporated branding as one of its elements; today the brand drives marketing within the larger hospitality enterprise....
- HK$419.66
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Cars for Comrades: The Life of the Soviet AutomobileThe automobile and Soviet communism made an odd couple. The quintessential symbol of American economic might and consumerism never achieved iconic status as an engine of Communist progress, in part because it posed an awkward challenge to some basic assumptions of Soviet ideology and...
- HK$323.87
- HK$323.87
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Corporate Warriors: The Rise of the Privatized Military IndustrySome have claimed that "War is too important to be left to the generals," but P. W. Singer asks "What about the business executives?" Breaking out of the guns-for-hire mold of traditional mercenaries, corporations now sell skills and services that until recently only state...
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Turizm: The Russian and East European Tourist Under Capitalism and SocialismIn the Soviet Union and the eastern bloc, the idea of "vacation" was never as uncomplicated as throwing some suitcases in the car and heading for the beach. The emphasis was on individual self-improvement within the framework of the collective, an approach manifest in...
- HK$740.19
- HK$740.19
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A Man with No Talents: Memoirs of a Tokyo Day LaborerSan'ya, Tokyo's largest day-laborer quarter and the only one with lodgings, had been Oyama Shiro's home for twelve years when he took up his pen and began writing about his life as a resident of Tokyo's most notorious neighborhood. After completing a university education,...
- HK$311.93
- HK$311.93
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Guide to the Engineering Management Body of KnowledgeAn authoritative guide to key engineering management principles and practices, this book is divided into eight concise domains of engineering management knowledge, which are further broken down into 46 knowledge areas and 210 sub-knowledge areas. This guide covers a wide range of management topics...
- HK$1,332.27
- HK$1,332.27
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Applied Strat Planning An IntroductionThis guidebook provides an overview to the proven Applied Strategic Planning process. Written for the planning team and other key members who will participate in the process, this important resource offers encouragement for the team who must provide data for the planning process and...
- HK$608.95
- HK$608.95
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