A Guide to Open Innovation and Crowdsourcing: Advice from Leading Experts in the Field by Sloane, Paul

A Guide to Open Innovation and Crowdsourcing: Advice from Leading Experts in the Field

Open innovation and crowd sourcing are the hottest topics in strategy and management today. The concept of...
HK$245.06
HK$245.06
SKU: 9780749463076
Product Type: Books
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Author: Paul Sloane
Format: Paperback
Language: English
Subtotal: $245.06
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A Guide to Open Innovation and Crowdsourcing: Advice from Leading Experts in the Field by Sloane, Paul

A Guide to Open Innovation and Crowdsourcing: Advice from Leading Experts in the Field

$245.06

A Guide to Open Innovation and Crowdsourcing: Advice from Leading Experts in the Field

$245.06
Author: Paul Sloane
Format: Paperback
Language: English

Open innovation and crowd sourcing are the hottest topics in strategy and management today. The concept of capturing ideas in a hub of collaboration, together with the outsourcing of tasks to a large group of people or community is a revolution that is rapidly changing our culture. A Guide to Open Innovation and Crowdsourcing explains how to use the power of the internet to build and innovate in order to introduce a consumer democracy that has never existed before. If a business fails to embrace it, it is at risk of being left behind.

Written by an international team of eminent thinkers, writers and practitioners in the field, A Guide to Open Innovation and Crowdsourcing covers the definition of open innovation, how to manage virtual teams and co-create with customers, how to overcome legal and IP issues and common mistakes and pitfalls to avoid.

With corporate case studies and best practice advice, A Guide to Open Innovation and Crowd Sourcing is a vital read for anyone who wants to find innovative products and services from outside their organizations, make them work and overcome the practical difficulties that lie in the way.

Author: Paul Sloane
Publisher: Kogan Page
Published: 02/22/2011
Pages: 240
Binding Type: Paperback
Weight: 0.81lbs
Size: 9.16h x 6.20w x 0.54d
ISBN: 9780749463076


Review Citation(s):
Choice 10/01/2011
Foreword 06/02/2011
Reference and Research Bk News 06/01/2011 pg. 94

About the Author

Paul Sloane is an experienced speaker, course leader and facilitator as well as a leading author of lateral thinking puzzles. He speaks and gives workshops on innovation and creative thinking to corporations around the world. He has written The Leaders Guide to Lateral Thinking Skills, The Innovative Leader, and How to Be a Brilliant Thinker, all published by Kogan Page.

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