Marketing Driven Revenue Growth: A Guide to Organic Growth

This book provides a readable and concise guide for anyone desiring to grow an existing business 'organically.'...
$366.93 AUD
$366.93 AUD
SKU: 9789811296499
Product Type: Books
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Author: Scott Sanderude Donald R. Lehmann
Format: Hardcover
Language: English
Subtotal: $366.93
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Marketing Driven Revenue Growth: A Guide to Organic Growth by Donald R. Lehmann, Scott Sanderude

Marketing Driven Revenue Growth: A Guide to Organic Growth

$366.93

Marketing Driven Revenue Growth: A Guide to Organic Growth

$366.93
Author: Scott Sanderude Donald R. Lehmann
Format: Hardcover
Language: English
This book provides a readable and concise guide for anyone desiring to grow an existing business 'organically.' It also provides guidance for entrepreneurs starting a new business. It explains why growth is valuable and different ways to achieve it focusing on new products, brands, and customers. It also explains how to evaluate and implement growth options while summarizing much of the information in tables that can be used as templates for the various stages of the growth process. It includes a syllabus for teaching the material in a one-week 'Block Week' (9-5) format.

Author: Scott Sanderude Donald R. Lehmann
Publisher: World Scientific Publishing Company
Published: 09/30/2024
Pages: 208
Binding Type: Hardcover
Weight: 0.99lbs
Size: 9.00h x 6.00w x 0.50d
ISBN: 9789811296499

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