NEUROCOPYWRITING La ciencia detrás de los textos persuasivos: Aprende a escribir para persuadir y vender a la mente

Qu ocurre en la mente para que ciertas palabras activen el instinto de compra? Por qu hay...
HK$183.50
HK$183.50
SKU: 9781726759069
Product Type: Books
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Author: Rosa Morel
Format: Paperback
Language: Spanish
Subtotal: $183.50
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NEUROCOPYWRITING La ciencia detrás de los textos persuasivos: Aprende a escribir para persuadir y vender a la mente by Morel, Rosa

NEUROCOPYWRITING La ciencia detrás de los textos persuasivos: Aprende a escribir para persuadir y vender a la mente

$183.50

NEUROCOPYWRITING La ciencia detrás de los textos persuasivos: Aprende a escribir para persuadir y vender a la mente

$183.50
Author: Rosa Morel
Format: Paperback
Language: Spanish

Qu ocurre en la mente para que ciertas palabras activen el instinto de compra?

Por qu hay textos que venden millones y otros que pasan desapercibidos?

C mo podemos redactar para conectar y fidelizar utilizando el neuromarketing?

Vivimos en un mundo digital donde nos enfrentamos diariamente a m s de 500.000 impactos en forma de palabras.

Aprender a utilizar la redacci n persuasiva a tu favor te ayudar a vender m s y atraer a tus mejores clientes.

A lo largo de Neurocopywriting descubrir s t cnicas, estudios y casos reales para entender c mo funciona la ciencia tras los textos persuasivos.

Ha llegado el momento de escribir para conquistar a la mente del lector.


Rosa Morel

Rosa Morel es consultora y conferencista internacional experta en comunicaci n persuasiva. Se inici en la redacci n digital en 2009 trabajando para revistas, agencias y productoras.

A d a de hoy ense a t cnicas de redacci n copywriting con neuroventas en universidades, instituciones y escuelas de negocios. Tambi n es autora del Manual Copywriting Web, el primer libro en espa ol dedicado a la redacci n persuasiva digital.



Author: Rosa Morel
Publisher: Independently Published
Published: 10/05/2018
Pages: 122
Binding Type: Paperback
Weight: 0.42lbs
Size: 9.02h x 5.98w x 0.29d
ISBN: 9781726759069
Language: Spanish

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