Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection by Baym, Nancy K.
Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection by Baym, Nancy K.

Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection

Explains what happened to music--for both artists and fans--when music went online. Playing to the Crowd explores...
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SKU: 9781479821587
Product Type: Books
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Author: Nancy K. Baym
Format: Paperback
Language: English
Subtotal: $525.22
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Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection by Baym, Nancy K.

Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection

$525.22
Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection by Baym, Nancy K.

Playing to the Crowd: Musicians, Audiences, and the Intimate Work of Connection

$525.22
Author: Nancy K. Baym
Format: Paperback
Language: English
Description

Explains what happened to music--for both artists and fans--when music went online.

Playing to the Crowd explores and explains how the rise of digital communication platforms has transformed artist-fan relationships into something closer to friendship or family. Through in-depth interviews with musicians such as Billy Bragg and Richie Hawtin, as well as members of the Cure, UB40, and Throwing Muses, Baym reveals how new media has facilitated these connections through the active, and often required, participation of the artists and their devoted, digital fan base.

Before the rise of social sharing and user-generated content, fans were mostly seen as an undifferentiated and unidentifiable mass, often mediated through record labels and the press. However, in today's networked era, musicians and fans have built more active relationships through social media, fan sites, and artist sites, giving fans a new sense of intimacy and offering artists unparalleled information about their audiences. However, this comes at a price. For audiences, meeting their heroes can kill the mystique. And for artists, maintaining active relationships with so many people can be both personally and financially draining, as well as extremely labor intensive.

Drawing on her own rich history as an active and deeply connected music fan, Baym offers an entirely new approach to media culture, arguing that the work musicians put in to create and maintain these intimate relationships reflect the demands of the gig economy, one which requires resources and strategies that we must all come to recognize and appreciate.

Author: Nancy K. Baym
Publisher: New York University Press
Published: 07/10/2018
Pages: 280
Binding Type: Paperback
Weight: 0.80lbs
Size: 9.00h x 6.00w x 0.70d
ISBN: 9781479821587


Review Citation(s):
Library Journal 06/15/2018 pg. 74

About the Author
Nancy K. Baym is a Sr. Principal Researcher at Microsoft in Cambridge, Massachusetts. She is the author and co-editor of three previous books about audiences, relationships, and the internet. More information, most of her articles, and some of her talks are available at nancybaym.com.
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