The Bezos Letters: 14 Principles to Grow Your Business Like Amazon

Amazon is the fastest company ever to reach $100 billion in sales and they didn't reach that...
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SKU: 9781642793321
Product Type: Books
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Author: Steve Anderson
Format: Paperback
Language: English
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The Bezos Letters: 14 Principles to Grow Your Business Like Amazon by Anderson, Steve

The Bezos Letters: 14 Principles to Grow Your Business Like Amazon

$200.11

The Bezos Letters: 14 Principles to Grow Your Business Like Amazon

$200.11
Author: Steve Anderson
Format: Paperback
Language: English

Amazon is the fastest company ever to reach $100 billion in sales and they didn't reach that landmark by staying in their comfort zone. Risk taking is the key that unlocked the door to growth at Amazon, but those risks were (and are) intentional, calculated, and strategic. Thomas Edison believed, "I have not failed. I've just found 10,000 ways that won't work." and Amazon's founder, Jeff Bezos, has always linked experimentation and failure with growth and success.

But "risk taking" can be costly (even disastrous) if you don't know how to use it to your advantage. Fortunately, Bezos has provided every business owner a "hidden in plain sight" roadmap for how he grew Amazon through his Letter to Shareholders (or as he named them, shareowners) that he has written annually for the past 20 years.

For the first time, Technology and Risk expert Steve Anderson has analyzed and distilled these letters to reveal the key 14 Growth Principles that unlock the lessons, mindset, and steps Bezos has used to make Amazon the massive success it is today.

Now, business owners, leaders, CEOs, employees, and managers can apply these same principles to grow their business to be more efficient, productive, and successful--fast



Author: Steve Anderson, Karen Anderson
Publisher: Morgan James Publishing
Published: 09/17/2019
Pages: 262
Binding Type: Paperback
Weight: 0.74lbs
Size: 8.50h x 5.50w x 0.59d
ISBN: 9781642793321


Review Citation(s):
Publishers Weekly 09/09/2019

About the Author
Anderson, Steve: - Steve Anderson has spent his 35+ year career helping the insurance industry understand, integrate, and leverage current and emerging technologies. From business management systems to social media, Steve analyzes what's happening now and explains its implications for the future. He was invited to be one of the original 150 "thought leaders/influencers" on LinkedIn and has over 300,000 followers. Steve currently resides in Franklin, Tennessee.Anderson, Karen: - Karen Anderson, M.S. is an author, publisher, and direct response marketer whose fingerprints are all over New York Times, USA Today, and other bestselling books. For the past 30+ years, she's helped entrepreneurs and businesses clarify and communicate their messages, grow their businesses, and increase their reach using the power of a book. She grew up as an "insurance brat" and spent weekends with her dad looking behind buildings and parking lots checking for potential risks.

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