Fundraising: Principles and Practice

The Second Edition of Fundraising: Principles and Practice by best-selling author Michael Worth offers an updated comprehensive introduction to fundraising that focuses on both theory and practice. The text is designed to engage students in thinking critically about issues in fundraising and philanthropy to prepare them for careers in the nonprofit sector. Worth explores key topics like donors, annual giving programs, major gift programs, and corporate and foundation giving and campaigns. A chapter on international and global fundraising and philanthropy covers key considerations, obstacles, and strategies for managing international NGOs and global organizations, and coverage of planned giving and digital fundraising reflect important current trends.

Author: Michael J. Worth
Publisher: Sage Publications, Inc
Published: 09/10/2024
Pages: 488
Binding Type: Paperback
ISBN: 9781071931325

About the Author

Michael J. Worth is professor of nonprofit management in the Trachtenberg School of Public Policy and Public

Administration at the George Washington University in Washington, DC. He teaches graduate courses related to the governance

and management of nonprofit organizations and to philanthropy and fundraising.

Dr. Worth served as vice president for development and alumni affairs at the George Washington University and

previously as director of development at the University of Maryland. Earlier in his career, he was assistant to the president

at Wilkes University and director of development at DeSales University. As vice president at the George Washington

University, he planned and directed two major campaigns and provided support to the board of trustees.

In addition to articles and monographs, Dr. Worth has written or edited various books and textbooks, including six

previous editions of Nonprofit Management: Principles and Practice. Other recent works include Fundraising: Principles and

Practice (2016), Leading the Campaign (2nd edition, 2017), Advancing Higher Education: New Strategies for Fundraising,

Philanthropy, and Engagement (co-edited with Matthew T. Lambert, 2019), and Comprehensive Fundraising Campaigns:

New Directions for Colleges and Universities (2022).

Among other voluntary services, Dr. Worth has been a member of the board of directors of Miriam's Kitchen, an

organization working to eliminate homelessness in Washington, DC, and a member of the advisory board of the Young

Nonprofit Professionals Network, Washington, DC, chapter. Dr. Worth consults on governance, management, and fundraising

with colleges and universities, national associations and institutions, and nonprofit organizations in various fields

and sectors.

He holds a BA from Wilkes University, an MA in economics from American University, and a PhD in higher education

from the University of Maryland.

This title is only available via back order