Bi-Scriptual: Typography and Graphic Design with Multiple Script Systems by Wittner, Ben

Bi-Scriptual: Typography and Graphic Design with Multiple Script Systems

As a result of globalization and increased interaction across countries and cultures, multilingualism has gained importance. Script,...
$120.76 SGD
$120.76 SGD
SKU: 9783721209822
Product Type: Books
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Author: Ben Wittner
Format: Hardcover
Language: English
Subtotal: $120.76
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Bi-Scriptual: Typography and Graphic Design with Multiple Script Systems by Wittner, Ben

Bi-Scriptual: Typography and Graphic Design with Multiple Script Systems

$120.76

Bi-Scriptual: Typography and Graphic Design with Multiple Script Systems

$120.76
Author: Ben Wittner
Format: Hardcover
Language: English
As a result of globalization and increased interaction across countries and cultures, multilingualism has gained importance. Script, as the most important conveyor of confirmation, plays a major role in this development. Designers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems. At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communication. Following a general section on the practical application of bilingual design, experts of the concerned languages compare eight writing systems with the Latin script. This part also contains topical interviews and practical examples of more than 100 designers.

Author: Ben Wittner
Publisher: Niggli
Published: 07/15/2018
Pages: 336
Binding Type: Hardcover
Weight: 4.35lbs
Size: 12.70h x 9.60w x 1.20d
ISBN: 9783721209822

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