Visual Merchandising and Display: Bundle Book + Studio Access Card [With Access Code] by Pegler, Martin M.

Visual Merchandising and Display: Bundle Book + Studio Access Card [With Access Code]

This new edition of the best-selling text is for anyone working in and learning about the exciting...
$453.00 AUD
$453.00 AUD
SKU: 9781501315367
Product Type: Books
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Author: Martin M. Pegler
Format: Paperback
Language: English
Subtotal: $453.00
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Visual Merchandising and Display: Bundle Book + Studio Access Card [With Access Code] by Pegler, Martin M.

Visual Merchandising and Display: Bundle Book + Studio Access Card [With Access Code]

$453.00

Visual Merchandising and Display: Bundle Book + Studio Access Card [With Access Code]

$453.00
Author: Martin M. Pegler
Format: Paperback
Language: English

This new edition of the best-selling text is for anyone working in and learning about the exciting industry of visual merchandising. Martin Pegler and new co-author Anne Kong (FIT) zero in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of examples from around the world, this text reveals how retailers can optimize their image with their target marketing by adding interest to window and interior displays. New sections on branding have been added to select chapters to guide readers toward ways of incorporating this important topic into their visual merchandising strategy.

- Contains six new case studies and extensively revised and updated images
- Updated chapters on lighting, fixtures, and interactive media reflecting the latest technology and practices
- Expanded sections on store planning including more information about CAD programs, floor plans and planograms
- New sections on Tools for Getting a Job including creating your own website and using platforms like Behance to showcase your portfolio
- Updated and new Go Green boxes discuss current topics in sustainability and visual merchandising

Visual Merchandising and Display STUDIO
-Study smarter with self-quizzes featuring scored results and personalized study tips
-Review concepts with flashcards of terms and definitions
-Watch videos that bring chapter concepts to life

This bundle includes Visual Merchandising and Display, 7th Edition and Visual Merchandising and Display STUDIO Access Card.

Author: Martin M. Pegler, Anne Kong
Publisher: Fairchild Books
Published: 02/22/2018
Binding Type: Paperback
Weight: 3.30lbs
Size: 11.00h x 8.50w x 0.90d
ISBN: 9781501315367

About the Author
Pegler, Martin M.: - Martin M. Pegler has been in the field of visual merchandising and store design for over fifty years and has authored and edited more than seventy books. He is an international lecturer on Display, Visual Merchandising and Store Design and an editor of the quarterly publication, Retail Design International.

Not available to be shipped via Media Mail
This title is only available via back order

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