Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
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Blockchain Babel: The Crypto Craze and the Challenge to BusinessWINNER: Independent Press Award 2020 - Technology Category Blockchain is the technology behind bitcoin and other crypto-currencies. According to Santander, it could save financial institutions $15-20bn a year from 2022 onward. Most experts see an unprecedented potential, but many banks, payment processors and credit...
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- CHF 25.95
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Product Design and the Supply Chain: Competing Through DesignProduct design touches every aspect of modern life, determining the form and function of the products and technologies that we use every day. Product design is not just concerned with the appearance and functionality of products; it has an important role in determining the...
- CHF 110.56
- CHF 110.56
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Motivation and Performance: A Guide to Motivating a Diverse WorkforceMany organizations approach the issue of employee engagement and motivation by tapping into age, gender and other stereotypes. Motivation and Performance challenges these notions, bringing together evidence that group differences are often exaggerated and that getting to the heart of what really motivates individuals...
- CHF 64.49
- CHF 64.49
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Successful Integrated Planning for the Supply Chain: Key Organizational and Human DynamicsManaging changes to the supply chain comes with its unique challenges. Supply chain planning presents an especially complex challenge for the change practitioner as multiple stakeholders and functions are involved. Successful Integrated Planning for the Supply Chain evaluates different approaches to change interventions and...
- CHF 110.56
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Marketing with Strategic Empathy: Inspiring Strategy with Deeper Consumer InsightWe are living in an age of continual motion and change, and as a result traditional strategy planning has become outmoded. Every manager, perhaps even every employee, needs to become a strategist. Every strategist, in turn, needs to develop deep consumer insight - or...
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- CHF 82.92
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Essential Leadership: Develop Your Leadership Qualities Through Theory and PracticeEssential Leadership is a practical, accessible book that tackles theory and practice in an integrated and stimulating way. You are encouraged to engage with a wide range of leadership theories and frameworks as well as rate your own leadership skills and qualities, make realistic...
- CHF 103.19
- CHF 103.19
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Disruptive Technologies: Understand, Evaluate, RespondDisruptive Technologies outlines the steps businesses can take to engage with emerging technologies today in order to serve the consumer of tomorrow. This book offers the knowledge and tools to engage confidently with emerging technologies for better business. This highly practical book offers organizations...
- CHF 55.28
- CHF 55.28
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Creativity and Data Marketing: A Practical Guide to Data InnovationThe world is moving towards universal connectivity at a dizzying rate; underpinning this complex system of incessant transaction, connection and digital experience is an infrastructure that generates a trail of data. This trail not only tells us about human behaviour, but provides vital insights...
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Building Leadership Development Programmes: Zero-Cost to High-Investment Programmes That WorkMost leadership development programs are organized with standard content usually delivered by companies set up expressly for that purpose. When judged on whether or not these programs achieve lasting impact and behavior change, they usually fail, as what is covered is often forgotten after...
- CHF 73.70
- CHF 73.70
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Emotional Intelligence Coaching: Improving Performance for Leaders, Coaches and the IndividualEmotional Intelligence Coaching examines the vital role emotions and habits play in performance. Emotional intelligence can help leaders and coaches recognize how attitudes - both their own and those of the people they coach - prevent individuals from reaching their potential. Replacing these with...
- CHF 193.54
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Creating Customer Loyalty: Build Lasting Loyalty Using Customer Experience ManagementConsumer-facing and business-to-business organizations know that if they get their approach to customers right, they will be rewarded with unprecedented customer loyalty. This will lead to increased market share, improved sales, an enhanced reputation and higher profitability. Despite this, many of today's companies fail...
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Human/Machine: The Future of Our Partnership with MachinesWill the workplace of the future be overrun by machines and robots? Are the new frontiers of artificial intelligence (AI) on the cusp of dethroning us in efficiency, intelligence and innovative potential? Automation and AI will augment our human world and potential. The winners...
- CHF 25.95
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Smarketing: How to Achieve Competitive Advantage Through Blended Sales and MarketingSince the earliest days of 'modern' marketing and sales, the departments that ran these key functions have been separate empires. They have different leaders, different budgets, and different organizational structures. However, with the overwhelming impact of continuous disruption, many organizations have been left floundering,...
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Superhuman Innovation: Transforming Business with Artificial IntelligenceDISTINGUISHED FAVOURITE: Independent Press Award 2020 - Business General CategoryWINNER: CES 2020 Gary's Book Club Top Technology Book of the Year Artificial Intelligence (AI) is the new electricity of our times. It is revolutionizing industries the world over, and changing how we fundamentally view...
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Introduction to Human Resource Management: A Guide to HR in PracticeIntroduction to Human Resource Management is a comprehensive and accessible guide to the subject of HRM. Drawing on the authors' experiences in both the public and private sectors and underpinned by academic theory, this textbook follows the logical sequence of the employment cycle and...
- CHF 129.00
- CHF 129.00
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Humanity Works: Merging Technologies and People for the Workforce of the FutureDISTINGUISHED FAVOURITE: Independent Press Award 2020 - Business General Category The professional landscape is transforming, and the only way to maintain competitive advantage is to maximize the unique skills of your workforce. In Humanity Works, bestselling author, global workplace consultant and futurist Alexandra Levit...
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- CHF 28.61
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Marketing Analytics: A Practical Guide to Improving Consumer Insights Using Data TechniquesWho is most likely to buy and what is the best way to target them? How can businesses improve strategy without identifying the key influencing factors? The second edition of Marketing Analytics enables marketers and business analysts to leverage predictive techniques to measure and...
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Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive EdgeArtificial intelligence (AI) marketing is paving the way for the future of marketing and business transformation, yet many organizations struggle to know exactly how and where to integrate it. With AI forecasted to boost global GDP by 14% by 2030, an efficient and sustainable...
- CHF 55.20
- CHF 55.20
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The Agile Leader: How to Create an Agile Business in the Digital AgeWith the rise of political unrest, protectionism and economic uncertainties, business leaders must assess, react and strategize rapidly, with enough responsiveness to re-calibrate should circumstances change. The Agile Leader exposes how leaders can safely guide their teams to organizational stability and prosperity through agile...
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- CHF 25.95
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The Agile Organization: How to Build an Engaged, Innovative and Resilient BusinessIn today's volatile and ambiguous world, organizations need to have the capacity and flexibility to respond rapidly to changes in their environment, both internally and externally. The key to retaining this competitive advantage is agility, a set of capabilities that help organizations adapt with...
- CHF 73.70
- CHF 73.70
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