Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
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The Martech Handbook: Build a Technology Stack to Attract and Retain CustomersIncrease customer attraction, acquisition and retention by using technology to create seamless, effective and joined-up marketing. It can be hard to know where to begin with the sheer number of platforms and solutions available to marketers today, as well as to use martech to...
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Be the Boss Everyone Wants to Work For: A Guide for New Leaders [Standard Large Print 16 Pt Edition]New managers who can't shift their focus from ''''me'''' to ''''we'''' are, statistically speaking, likely to fail, disappoint, or be labeled incompetent. Using the latest research, Gentry shows how any new boss can find success by supporting the success of others.Author: William GentryPublisher: ReadHowYouWantPublished:...
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Punk USA: The Roots of Green Day & the Rise & Fall of Lookout RecordsAuthor: Kevin PrestedPublisher: Microcosm PublishingPublished: 08/16/2022Pages: 272Binding Type: PaperbackWeight: 0.55lbsSize: 7.87h x 4.96w x 0.87dISBN: 9781648411267
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Writing for Public Relations and Strategic CommunicationWriting for Public Relations and Strategic Communication equips students with the knowledge, skills, and tools they need to write persuasively. The book underscores the importance of strategic analysis at the beginning of the writing process. Utilizing an audience-centered perspective, it shows how persuasive writing...
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The Gray Lady Winked"The New York Times is by far the most influential newspaper in the world and thus receives far too little journalistic scrutiny due to its power to affect careers. Any book that casts a critical eye on the Paper of Record's history, as this...
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Impact with Integrity: Repair the World Without Breaking YourselfThe world is on fire and in desperate need of volunteer firefighters. If you've ever wondered if you have a purpose, if there's a place in the world in need of your unique genius, the answer is yes. And the right time to step...
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William Morris: Seaweed (Address Book)New title in the Flame Tree Address Book collection, combining beautiful art with high-quality production, and featuring lined pages, a pocket at the back, two ribbon bookmarks and a solid magnetic side flap. These are perfect for personal use and make a dazzling gift....
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The Cloud Revolution: How the Convergence of New Technologies Will Unleash the Next Economic Boom and a Roaring 2020sThe conventional wisdom on how technology will change the future is wrong. Mark Mills lays out a radically different and optimistic vision for what's really coming. The mainstream forecasts fall into three camps. One considers today as the "new normal," where ordering a ride...
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American Bonds: How Credit Markets Shaped a NationHow the American government has long used financial credit programs to create economic opportunities Federal housing finance policy and mortgage-backed securities have gained widespread attention in recent years because of the 2008 financial crisis, but issues of government credit have been part of American...
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Cracking the PM CareerProduct management is a big role, and this a big book.From the authors of the best-selling Cracking the PM Interview comes the comprehensive guide to the skills, frameworks, and practices to become a great product manager. It will help you level-up your skills and...
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Reimagining Capitalism in a World on FireA renowned Harvard professor debunks prevailing orthodoxy with a new intellectual foundation and a practical pathway forward for a system that has lost its moral and ethical foundation.Free market capitalism is one of humanity's greatest inventions and the greatest source of prosperity the world...
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The Talent War: How Special Operations and Great Organizations Win on TalentForeword written by New York Times bestselling author and retired Navy SEAL Jocko Willink.A must-read for any business leader looking to build elite teams and win on talent.Talent is the foundation of every success story from Silicon Valley to Wall Street to Main Street,...
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The Imagination Machine: How to Spark New Ideas and Create Your Company's FutureA guide for mining the imagination to find powerful new ways to succeed.We need imagination now more than ever--to find new opportunities, rethink our businesses, and discover paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious...
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Big Little Breakthroughs: How Small, Everyday Innovations Drive Oversized ResultsA surprisingly simple approach to help everyday people become everyday innovators. The pressure to generate big ideas can feel overwhelming. We know that bold innovations are critical in these disruptive and competitive times, but when it comes to breakthrough thinking, we often freeze up....
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Clever Girl Finance: Learn How Investing Works, Grow Your MoneyLearn the basics of investing with this approachable guide to the world of finance Clever Girl Finance: Learn How Investing Works, Grow Your Money is the leading guide for women who seek to learn the basic foundations of personal investing. In a no-nonsense and...
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Hbr's 10 Must Reads 2021: The Definitive Management Ideas of the Year from Harvard Business Review (with Bonus Article the Feedback Fallacy by MA year's worth of management wisdom, all in one place.We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Marcus Buckingham to...
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Federal Resume Guidebook: Federal Resume Writing Featuring the Outline Format Federal ResumeAuthor, Kathryn Troutman, is the known "Federal Resume Guru". This is the FIRST-EVER book on Federal Resume Writing and it is continually used as a text inside of Federal Agencies in the Government to teach Federal Resume Writing to current Federal Employees. The Federal...
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Experimentation Works: The Surprising Power of Business ExperimentsDon't fly blind. See how the power of experiments works for you.When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition, experience, and big data...
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Saliendo de la Deuda Gozosamente - Getting Out of Debt SpanishSimone Milasas ten a $187,000 de deuda cuando se dio cuenta que ten a que hacer un gran cambio. Con la ayuda de las herramientas que se presentan en este libro, ella estuvo totalmente fuera de la deuda en dos a os.El punto de...
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The Moral Case for Fossil FuelsCould everything we know about fossil fuels be wrong? For decades, environmentalists have told us that using fossil fuels is a self-destructive addiction that will destroy our planet. Yet at the same time, by every measure of human well-being, from life expectancy to clean...
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