Built to Sell: Creating a Business That Can Thrive Without You by Warrillow, John

Built to Sell: Creating a Business That Can Thrive Without You

A business parable about how to create a start-up that won't trap you when you want to...
CHF 30.53
CHF 30.53
SKU: 9798200640317
Product Type: E-books
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Author: John Warrillow
Format: CD
Language: English
Subtotal: CHF 30.53
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Built to Sell: Creating a Business That Can Thrive Without You by Warrillow, John

Built to Sell: Creating a Business That Can Thrive Without You

CHF 30.53

Built to Sell: Creating a Business That Can Thrive Without You

CHF 30.53
Author: John Warrillow
Format: CD
Language: English
A business parable about how to create a start-up that won't trap you when you want to sell it. According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency. Alex turns to Ted, an entrepreneur and old family friend, who encourages Alex to pursue three criteria to make his business sellable: * Teachable: focus on products and services that you can teach employees to deliver. * Valuable: avoid price wars by specializing in doing one thing better than anyone else. * Repeatable: generate recurring revenue by engineering products that customers have to repurchase often.

Author: John Warrillow
Publisher: Gildan Media Corporation
Published: 04/29/2011
Binding Type: CD
ISBN: 9798200640317
Audience: Young Adult

About the Author
Warrillow, John: - Coming soon...Burlingham, Bo: -

Bo Burlingham is Inc.'s editor-at-large. He is the coauthor of The Great Game of Business, A Stake in the Outcome, and The Knack, and the author of Small Giants.

Synnestvedt, Erik: -

Erik Synnestvedt has recorded nearly two hundred audiobooks for trade publishers as well as for the Library of Congress Talking Books for the Blind program. They include The Day We Found the Universe by Marcia Bartusiak, A Game as Old as Empire edited by Steven Hiatt, and Twitter Power by Joel Comm.



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