Identity and Ideology in Digital Food Discourse: Social Media Interactions Across Cultural Contexts

Exploring food-related interactions in various digital and cultural contexts, this book demonstrates how food as a discursive...
CHF 88.93
CHF 88.93
SKU: 9781350189249
Product Type: Books
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Author: Alla Tovares
Format: Paperback
Language: English
Subtotal: CHF 88.93
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Identity and Ideology in Digital Food Discourse: Social Media Interactions Across Cultural Contexts by Tovares, Alla

Identity and Ideology in Digital Food Discourse: Social Media Interactions Across Cultural Contexts

CHF 88.93

Identity and Ideology in Digital Food Discourse: Social Media Interactions Across Cultural Contexts

CHF 88.93
Author: Alla Tovares
Format: Paperback
Language: English

Exploring food-related interactions in various digital and cultural contexts, this book demonstrates how food as a discursive resource can be mobilized to accomplish actions of social, cultural, and political consequence. The chapters reveal how social media users employ language, images, and videos to construct identities and ideologies that both encompass and transcend food.

Drawing on various discourse analytic frameworks to digital communication, contributors examine interactions across Facebook, Twitter, YouTube, and Instagram. From the multimodal discourse of a Korean livestreaming online eating show, to food activism in an English blogging community and discussions of a food-related controversy on Omani Twitter, this book shows how language and multimodal resources serve not only to communicate about food, but also as a means of accomplishing key aspects of everyday social life.

Author: Alla Tovares
Publisher: Bloomsbury Academic
Published: 05/19/2022
Pages: 280
Binding Type: Paperback
Weight: 0.87lbs
Size: 9.21h x 6.14w x 0.59d
ISBN: 9781350189249

About the Author

Alla Tovares is Associate Professor of English and Linguistics at Howard University, USA.

Cynthia Gordon is Associate Professor of Linguistics at Georgetown University, USA.

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