Maths and Stats for Web Analytics and Conversion Optimization: The journey from 'data driven' to 'data smart'

The role of maths and statistics in the world of web analytics is not clear to many...
CHF 86.54
CHF 86.54
SKU: 9781364849184
Product Type: Books
Please hurry! Only 687 left in stock
Author: Himanshu Sharma
Format: Paperback
Language: English
Subtotal: CHF 86.54
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Maths and Stats for Web Analytics and Conversion Optimization: The journey from 'data driven' to 'data smart' by Sharma, Himanshu

Maths and Stats for Web Analytics and Conversion Optimization: The journey from 'data driven' to 'data smart'

CHF 86.54

Maths and Stats for Web Analytics and Conversion Optimization: The journey from 'data driven' to 'data smart'

CHF 86.54
Author: Himanshu Sharma
Format: Paperback
Language: English

The role of maths and statistics in the world of web analytics is not clear to many marketers. Not many talk or write about the usage of statistics and data science in conversion optimization. This book has been written to fill this knowledge gap.

This expert guide will teach you exactly what you need to know. It will teach you how to leverage the knowledge of maths and statistics in order to accurately interpret data and take actions which can quickly improve the bottom-line of your online business. Every topic covered in this book has something to do directly with your day to day job. You don't need a math or stats background in order to understand this book. Every topic has been explained in plain english.

This book covers vital topics on maths and statistics which every internet marketer/web analyst should get familiar with in order to achieve optimum results from their analysis, marketing campaigns and conversion optimization efforts. It explains some of the most useful statistics terms/concepts one by one and will also show you their practical use in web analytics and conversion optimization, so that you can take advantage of them straightaway.



Author: Himanshu Sharma
Publisher: Blurb
Published: 11/03/2015
Pages: 430
Binding Type: Paperback
Weight: 1.87lbs
Size: 10.00h x 8.00w x 0.87d
ISBN: 9781364849184

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