Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research by Delarue, Julien
Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research by Delarue, Julien

Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research

Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research, Second Edition presents the latest...
CHF 614.25
CHF 614.25
SKU: 9780128219362
Product Type: Books
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Author: Julien Delarue
Format: Paperback
Language: English
Subtotal: CHF 614.25
Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research by Delarue, Julien

Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research

CHF 614.25
Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research by Delarue, Julien

Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research

CHF 614.25
Author: Julien Delarue
Format: Paperback
Language: English
Description
Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research, Second Edition presents the latest findings and recommendations on the proper choice and use of rapid product profiling methods. Each chapter is written by a key opinion leader on a specific method with discussions on theory, pros, cons and the application of each method that is demonstrated through a case study. This valuable resource educates and empowers those working in research and development on how to meet shorter product turnaround times at lower cost and with no compromise on quality.

This book is not just needed by the scientific community, it is an essential must have in an industry challenged by a "speed to market" mantra.

Author: Julien Delarue
Publisher: Woodhead Publishing
Published: 12/07/2022
Binding Type: Paperback
Weight: 2.16lbs
Size: 8.98h x 5.91w x 1.18d
ISBN: 9780128219362

About the Author
Lawlor, Ben: - J Ben Lawlor is a Sensory, Consumer and Analytical Scientist. He has he is particularly interested in areas concerning nutrition in older adults and using sensory and nutritional sciences to improve their nutritional intake, health and wellbeing.Delarue, Julien: - Julien Delarue is Assistant Professor of Sensory & Consumer Science at the University of California Davis. His research focuses on methods to measure consumer sensory perception and preferences and on their effective use in R&D. He seeks to develop high validity consumer-oriented methods. His research explores the role of context in hedonic measures using immersive environments and digital technologies. He also works to develop and validate rapid and flexible descriptive analysis methods with application to new product development and consumer research. Formerly a Professor at AgroParisTech in the food science and technology joint research unit with INRAE and Université Paris-Saclay, he has served as the Chair of the French Society for Sensory Analysis (SFAS) and of the European Sensory Science Society (E3S).
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