The Spotify Play: How CEO and Founder Daniel Ek Beat Apple, Google, and Amazon in the Race for Audio Dominance

The American edition of the revelatory Swedish book Spotify Untold, the basis of the new Netflix Original...
CHF 23.54
CHF 23.54
SKU: 9781635767445
Product Type: Books
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Author: Sven Carlsson
Format: Paperback
Language: English
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The Spotify Play: How CEO and Founder Daniel Ek Beat Apple, Google, and Amazon in the Race for Audio Dominance by Carlsson, Sven

The Spotify Play: How CEO and Founder Daniel Ek Beat Apple, Google, and Amazon in the Race for Audio Dominance

CHF 23.54

The Spotify Play: How CEO and Founder Daniel Ek Beat Apple, Google, and Amazon in the Race for Audio Dominance

CHF 23.54
Author: Sven Carlsson
Format: Paperback
Language: English
The American edition of the revelatory Swedish book Spotify Untold, the basis of the new Netflix Original series The Playlist, out now!

"Two excellent Swedish journalists recount the historic rise of the company that changed modern music not just as a riveting business tale, but as a lesson in tech geopolitics. Spotify's Daniel Ek shows why Silicon Valley does not always win."--David Kirkpatrick, New York Times bestselling author of The Facebook Effect


Steve Jobs tried to stop this moment from ever happening. Google and Microsoft made bids to preempt it. The music industry blocked it time and again. Yet, on a summer's eve in 2011, the whiz kid CEO of a Swedish start-up celebrated his company's US launch.


In the midst of the Apple-Android tech war and a music label crusade against piracy and illegal downloading, Spotify redrew the battle lines, sent shockwaves through Silicon Valley, and got the hardline executives at Universal, Sony, and Warner to sign with its "free-mium" platform.


In The Spotify Play, now adapted into an upcoming Netflix Original series, Swedish investigative tech journalists Sven Carlsson and Jonas Leijonhufvud, who covered the company from its inception, draw upon hundreds of interviews, previously untapped sources, and in-depth reporting on figures like Mark Zuckerberg, Sean Parker, Steve Jobs, Taylor Swift, Jay-Z, Pony Ma Huateng, and Jimmy Iovine. They have captured the riveting David vs. Goliath story of a disruptive innovator who played the industry giants in a quest to revolutionize the consumption of sound, building today's largest online source of audio, with more than 50 million songs, one million-plus podcasts, and over 300 million users.



Author: Sven Carlsson, Jonas Leijonhufvud
Publisher: Diversion Books
Published: 01/26/2021
Pages: 304
Binding Type: Paperback
Weight: 0.70lbs
Size: 8.90h x 5.90w x 1.10d
ISBN: 9781635767445


Review Citation(s):
Publishers Weekly 11/30/2020
Kirkus Reviews 12/01/2020

About the Author
Carlsson, Sven: - Sven Carlsson is a tech journalist based in Stockholm. He is currently the technology correspondent for Swedish Radio News. He has a master's degree from Columbia Journalism School and previously worked at the daily newspapers Dagens Industri and Svenska Dagbladet.Leijonhufvud, Jonas: - Jonas Leijonhufvud has been a business journalist in Sweden since 1998. He interviewed Jeff Bezos when the tech bubble was about to burst, and founder Martin Lorentzon when Spotify had just launched. He has a BA in Media Arts from The University of Arizona and is currently a tech reporter at Dagens Industri, Sweden's leading business newspaper.

The Spotify Play was updated and translated from Swedish by the authors themselves.

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