Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
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Letters from Leaders: Personal Advice for Tomorrow's Leaders from the World's Most Influential PeoplePossibly no one on Earth personally knows as many people at the helms of nations, businesses, religions, charitable organizations, and institutes of learning as Henry O. Dormann--founder, chairman, and editor-in-chief of LEADERS magazine, whose circulation is limited to such leading figures. Here, he brings...
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Ultimate Guide to Email Marketing for BusinessUltimate Guide to Email Marketing for Business is a complete system to help entrepreneurs and small business owners leverage the power of email to build a business by attracting leads and turning them into customers, brand ambassadors, and revenue generators.Author: Susan GuneliusPublisher: Entrepreneur PressPublished:...
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Start Your Own Medical Claims Billing Service: Your Step-By-Step Guide to SuccessLAUNCH A CAREER IN MEDICAL CLAIMS BILLING The market for medical claim billers is growing exponentially. With legions of providers and an ever-expanding patient pool, health-care industry spending is expected to grow by 5.8 percent each year through 2024. By then, health-care spending will...
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Start Your Own College Planning Consultant Business: Your Step-By-Step Guide to SuccessA record 21.6 million students attended American colleges and universities in the fall of 2012. Of those students, the U.S. Census Bureau says, more than 4.4 million were in the 15-19 age bracket, the market primed and ready for the advice dispensed by college...
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Start Your Own eLearning or Training BusinessPossibly credited to advancements in technology or learning behaviors, or a rise in focus on personal development, the education and training industry is steadily growing, creating a demand for eager entrepreneurs. Exploring varied opportunities aspiring business owners will be given business ideas, teaching and...
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The Plan-As-You-Go Business PlanThe principal author of Business Plan Pro, the country's bestselling business plan software, simplifies the business planning process and reveals how to create business plans that grow with the business. Providing adequate guidance for every situation and every stage of business, readers are trained...
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Guerrilla Marketing in 30 DaysUpdated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today's aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay...
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A Guide to Federal ContractingThe federal government is the largest buyer of goods and services in the world, spending hundreds of billions of dollars per year, employing hundreds of thousands of people as civil servants or contractors. Yet no textbook is commercially available to discuss how federal contracting...
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NikeNike's immortal Just Do It slogan is displayed at the Smithsonian Institution in Washington, DC. The company's pioneering use of athlete endorsements as the foundation of its marketing and its dedication to incorporating advanced technology and materials in its products has forever changed the...
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The Real Estate Investor's Tax Strategy Guide: Maximize Tax Benefits and Write-Offs, Implement Money-Saving Strategies...Avoid Costly Mistakes, ProtecWhat's Section 1031? How does it help property investment? Who qualifies for its benefits? These are the answers serious real estate investors must know - and are the kind of issues tackled in this one-stop resource. Property owners will find all the useful (and...
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Fails to Meet Expectations: Performance Review Strategies for Underperforming EmployeesHelp your employee get back on track! Fails to Meet Expectations offers the strategies you need to handle various problems and situations that can arise with an underperforming employee and what it takes to turn around an employee in trouble. As a manager, giving...
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The Everything Guide to Writing Copy: From Ads and Press Release to On-Air and Online Promos--All You Need to Create Copy That SellsThe Everything Guide to Writing Copy is a step-by-step guide to writing effective copy for a variety of media including print, web, radio, trade journals, and much more. Packed with tips and tricks used by the pros, this valuable resource teaches you to promote...
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The Everything Guide to Personal Finance for Single Mothers Book: A Step-By-Step Plan for Achieving Financial IndependenceAre you a single mother who worries about your family's financial future? The Everything Guide to Personal Finance for Single Mothers has the savvy financial advice you really need. Packed with helpful tips and sound financial practices, this practical yet inspirational guide leads you...
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Sun Tzu for Execution: How to Use the Art of War to Get ResultsWhile most other titles on Sun Tzu emphasize the strategic or philosophical nature of Sun Tzu's writings, this guide will show readers how to implement The Art of War tactically and operationally. It promotes savvy strategic principles from Sun Tzu such as: share rewards,...
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A Matter Of InterestWilliam Hixson's A Matter of Interest is a good example of the important contribution that an independent scholar can make to a subject where the professionals have become dependent on an orthodoxy which has been highly insensitive to criticism. Hixson's position is that the...
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North American Industry Classification SystemThe North American Industry Classification System (NAICS) revision for 2017 is effective 2017. NAICS was originally developed to provide a consistent framework for the collection, analysis, and dissemination of industrial statistics used by government policy analysts, by academics and researchers, by the business community,...
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Quelch's Gold: Piracy, Greed, and Betrayal in Colonial New EnglandIn May 1704 an eighty-ton brigantine, the Charles, quietly slipped into the cove at Marblehead, Massachusetts. Her sudden and unexpected appearance, some ten months after she had left Marblehead under mysterious circumstances, started tongues wagging down at the docks and in the town's dim,...
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Conceptos Fundamentales Sobre Planificacion, Presupuestos y Control de GestionEste libro recopila algunos conceptos e ideas para una mejor gestion de las organizaciones. Puede ver mas informacion en http: //www.librosenred.com/libros/conceptosfundamentalessobreplanificacionpresupuestosycontroldegestion.html. Este texto fue escrito sin tildes ni otros caracteres especiales para evitar errores con el navegador.]Author: Julian LaskiPublisher: Libros En RedPublished: 05/24/2012Pages: 184Binding...
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Computer Incident Response and Forensics Team ManagementComputer Incident Response and Forensics Team Management provides security professionals with a complete handbook of computer incident response from the perspective of forensics team management. This unique approach teaches readers the concepts and principles they need to conduct a successful incident response investigation, ensuring...
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Ecological Economics: Principles and ApplicationsIn its first edition, this book helped to define the emerging field of ecological economics. This new edition surveys the field today. It incorporates all of the latest research findings and grounds economic inquiry in a more robust understanding of human needs and behavior....
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