Mediatisierungslinguistik; Theorie und Fallanalysen zur Kommunikation von Politiker*innen am Beispiel von Twitter

Öffentlich-politische Kommunikation findet zunehmend über Soziale Netzwerke wie Twitter, Facebook, Instagram etc. statt. Dieses Buch schlägt -...
BD$353.55 BMD
BD$353.55 BMD
SKU: 9783631879054
Product Type: Books
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Author: Christian Efing
Format: Hardcover
Language: German
Subtotal: BD$353.55
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Mediatisierungslinguistik; Theorie und Fallanalysen zur Kommunikation von Politiker*innen am Beispiel von Twitter by Efing, Christian

Mediatisierungslinguistik; Theorie und Fallanalysen zur Kommunikation von Politiker*innen am Beispiel von Twitter

BD$353.55

Mediatisierungslinguistik; Theorie und Fallanalysen zur Kommunikation von Politiker*innen am Beispiel von Twitter

BD$353.55
Author: Christian Efing
Format: Hardcover
Language: German

Öffentlich-politische Kommunikation findet zunehmend über Soziale Netzwerke wie Twitter, Facebook, Instagram etc. statt. Dieses Buch schlägt - mit einem Fokus auf dem Dispositiv Twitter - einen mediatisierungslinguistischen Zugang vor, der die drei medienkulturell relevanten Ebenen Kommunikator, Kommunikat und Aneignung integrativ untersucht. Der Autor zeigt auf, dass mediatisierte politische Kommunikation holistisch zu analysieren ist: Die Identitäts- und Imagebildung von Politiker*innen basiert auf selbstgewählten multimodalen Rollen(-mustern), und sie wird auch interaktiv mit weiteren Akteur*innen wie Bürger*innen und Journalist*innen ausgehandelt.



Author: Christian Efing, Sascha Michel
Publisher: Peter Lang Gmbh, Internationaler Verlag Der W
Published: 12/16/2022
Pages: 722
Binding Type: Hardcover
Weight: 0.96lbs
Size: 8.27h x 5.83w x 1.50d
ISBN: 9783631879054
Language: German

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