Speechwriting in Theory and Practice

This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history,...
BD$45.09 BMD
BD$45.09 BMD
SKU: 9783030036843
Product Type: Books
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Author: Jens E. Kjeldsen
Format: Paperback
Language: English
Subtotal: BD$45.09
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Speechwriting in Theory and Practice by Kjeldsen, Jens E.

Speechwriting in Theory and Practice

BD$45.09

Speechwriting in Theory and Practice

BD$45.09
Author: Jens E. Kjeldsen
Format: Paperback
Language: English
This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history, and practice of speechwriting. The combination of theory and practice with case studies from the United States and Europe makes this volume the first of its kind. The book offers an overview of the existing research and theory, analysing how speeches are written in political and public life, and paying attention to three central subjects of contemporary speechwriting: convincing characterization of the speaker, writing for the ear, and appealing with words to the eye. Chapters address the ethics and the functions of speechwriting in contemporary society and also deliver general instructions for the speechwriting process. This book is recommended reading for professional speechwriters wishing to expand their knowledge of the rhetorical and theoretical underpinnings of speechwriting, and enables students and aspiring speechwriters to gain an understanding of speechwriting as a profession.



Author: Jens E. Kjeldsen, Amos Kiewe, Marie Lund
Publisher: Palgrave MacMillan
Published: 03/26/2019
Pages: 202
Binding Type: Paperback
Weight: 0.57lbs
Size: 8.27h x 5.83w x 0.45d
ISBN: 9783030036843

About the Author

Jens E. Kjeldsen is Professor of Rhetoric and Visual Communication at the University of Bergen, Norway.

Amos Kiewe is Professor of Communication and Rhetorical Studies at Syracuse University, USA.

Marie Lund is Associate Professor of Rhetoric at the Aarhus University, Denmark.

Jette Barnholdt Hansen (1966-2017) was Associate Professor of Rhetoric at the University of Copenhagen, Denmark.


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