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The Communicating Principal: Practical Strategies for School Leaders
The demand for effective communication and marketing at the campus level has never been more urgent and...
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9781475862638
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The demand for effective communication and marketing at the campus level has never been more urgent and yet most administrators come into the role with little public relations expertise or background. Schools must navigate incredibly complex societal issues while they compete for students, engage families, and inspire staff and community members to give their best efforts and support. The Communicating Principal: Practical Strategies for School Leaders provides real-world stories, best-practice guidelines, and practical communication checklists designed to help school leaders better understand their community and bring them in to co-create a vision for positive transformation. From social media and websites to crisis and internal messaging, this book shares systems and supports that make communicating easier and more effective. Every topic is covered from the lens of a principal--what you need, how it can be done quickly and inexpensively, and how to measure success so that it can be shared and replicated. Not every school or district can afford a communication professional; The Communicating Principal is the next best thing.
Author: Trinette Marquis, Natalie A. Nash
Publisher: Rowman & Littlefield Publishers
Published: 12/08/2021
Pages: 194
Binding Type: Paperback
Weight: 0.65lbs
Size: 9.00h x 6.00w x 0.45d
ISBN: 9781475862638
This title is not returnable
Author: Trinette Marquis, Natalie A. Nash
Publisher: Rowman & Littlefield Publishers
Published: 12/08/2021
Pages: 194
Binding Type: Paperback
Weight: 0.65lbs
Size: 9.00h x 6.00w x 0.45d
ISBN: 9781475862638
This title is not returnable
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