Blink: The Power of Thinking Without Thinking

From the #1 bestselling author of The Bomber Mafia, the landmark book that has revolutionized the way we understand leadership and decision making. In his breakthrough bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant--in the blink of an eye--that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work--in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others? In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink" the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing"--filtering the very few factors that matter from an overwhelming number of variables.

Author: Malcolm Gladwell
Publisher: Little Brown and Company
Published: 01/11/2005
Pages: 288
Binding Type: Hardcover
Weight: 0.84lbs
Size: 8.18h x 5.62w x 1.06d
ISBN: 9780316172325

Accelerated Reader:
Reading Level: 8.3
Point Value: 13
Interest Level: Upper Grade
Quiz #/Name: 88713 / Blink: The Power of Thinking Without Thinking


Review Citation(s):
Black Issues Book Review 07/01/2005 pg. 23
Booklist 09/01/2004 pg. 2
Library Journal Prepub Alert 09/15/2004 pg. 46
Kirkus Reviews 10/01/2004 pg. 948
Black Issues Book Review 11/01/2004 pg. 64
Publishers Weekly 11/01/2004 pg. 52
Library Journal 11/15/2004 pg. 75
Ingram Advance 01/01/2005 pg. 37
Quill & Quire 12/01/2004 pg. 25
Vanity Fair 01/01/2005 pg. 38
Entertainment Weekly 01/14/2005 pg. 92
USA Today 01/10/2005 pg. 1
New York Times 01/16/2005 pg. 1
Library Journal 09/15/2004
Entertainment Weekly 12/30/2005 pg. 150
Time 04/16/2007 pg. 68

About the Author
Malcolm Gladwell is the author of five New York Times bestsellers: The Tipping Point, Blink, Outliers, What the Dog Saw, and David and Goliath. He is also the co-founder of Pushkin Industries, an audio content company that produces the podcasts Revisionist History, which reconsiders things both overlooked and misunderstood, and Broken Record, where he, Rick Rubin, and Bruce Headlam interview musicians across a wide range of genres. Gladwell has been included in the Time 100 Most Influential People list and touted as one of Foreign Policy'sTop Global Thinke