Branding Democrats: A Top-To-Bottom Reimagining of Campaign Strategies by Weber, Ken

Branding Democrats: A Top-To-Bottom Reimagining of Campaign Strategies

Democrats, stop whining and start winning! Democrats are terrible at branding. Political branding isn't about logos, slogans,...
¥6,066 JPY
¥6,066 JPY
SKU: 9781637554715
Product Type: Books
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Author: Ken Weber
Format: Hardcover
Language: English
Subtotal: ¥6,066
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Branding Democrats: A Top-To-Bottom Reimagining of Campaign Strategies by Weber, Ken

Branding Democrats: A Top-To-Bottom Reimagining of Campaign Strategies

¥6,066

Branding Democrats: A Top-To-Bottom Reimagining of Campaign Strategies

¥6,066
Author: Ken Weber
Format: Hardcover
Language: English
Democrats, stop whining and start winning!

Democrats are terrible at branding.

Political branding isn't about logos, slogans, or messages. It's also not about individual candidates and campaigns.

It's about what Democrats stand for and are known for in the minds of voters. It's how voters feel about the party over years, or even decades.

Today the Democrats' brand is in shambles. And that is costing us elections.

This practical, easy-to-read guide outlines the branding blunders Democrats continually make and delivers specific steps the party can take to turn things around.

The need could not be more urgent. Our democracy is at stake. Let's build the new Democratic brand, together.

Author: Ken Weber, Daryl Weber
Publisher: Realclearpublishing
Published: 09/13/2022
Pages: 200
Binding Type: Hardcover
Weight: 0.70lbs
Size: 7.09h x 5.12w x 0.87d
ISBN: 9781637554715


Review Citation(s):
Foreword 08/05/2022
Kirkus Reviews 09/15/2022
BlueInk Review 08/08/2022

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