Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition by Zeng, Ming

Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition

The new competitive challenge from Chinese businesses is like nothing seen by Western companies since the Japanese...
¥7,165 JPY
¥7,165 JPY
SKU: 9781422102084
Product Type: Books
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Author: Ming Zeng
Format: Hardcover
Language: English
Subtotal: ¥7,165
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Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition by Zeng, Ming

Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition

¥7,165

Dragons at Your Door: How Chinese Cost Innovation Is Disrupting Global Competition

¥7,165
Author: Ming Zeng
Format: Hardcover
Language: English
The new competitive challenge from Chinese businesses is like nothing seen by Western companies since the Japanese arrived twenty years ago with their cars and consumer electronics. To fend off these fierce competitors, managers must forget yesterday's image of Chinese companies as producers of cheap, low-quality imitations flooding world markets. In fact, by strategically implementing what the authors call cost innovation, Chinese firms are advancing into high-end products and industries and competing for such high-value activities as engineering, design, and even R&D. The first book to examine this new competitive force, Dragons at Your Door exposes the strategies, strengths, and weaknesses of these fast-rising Chinese competitors, surfaces the underlying logic that enables Chinese firms to attack high-end industries, and provides critical new insight into these very different competitors.


Author: Ming Zeng, Peter J. Williamson
Publisher: Harvard Business Review Press
Published: 07/01/2007
Pages: 239
Binding Type: Hardcover
Weight: 1.23lbs
Size: 9.50h x 6.47w x 0.97d
ISBN: 9781422102084


Review Citation(s):
Reference and Research Bk News 11/01/2007 pg. 96
Publishers Weekly 12/31/2007 pg. 47
Library Journal 07/30/2007

About the Author
Ming Zeng is Professor of Strategy at Cheung Kong Graduate School of Business, China. He is currently on leave from the School and serves as president of Yahoo China. Peter J. Williamson is Professor of International Management and Asian Business at INSEAD, the international business school in France and Singapore, and the author of Winning in Asia.

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