Drive: The Surprising Truth about What Motivates Us

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from...
¥3,954 JPY
¥3,954 JPY
SKU: 9781594484803
Product Type: Books
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Author: Daniel H. Pink
Format: Paperback
Language: English
Subtotal: ¥3,954
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Drive: The Surprising Truth about What Motivates Us by Pink, Daniel H.

Drive: The Surprising Truth about What Motivates Us

¥3,954

Drive: The Surprising Truth about What Motivates Us

¥3,954
Author: Daniel H. Pink
Format: Paperback
Language: English
The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing

Most people believe that the best way to motivate is with rewards like money--the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home--is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does--and how that affects every aspect of life. He examines the three elements of true motivation--autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.

Author: Daniel H. Pink
Publisher: Riverhead Books
Published: 04/05/2011
Pages: 288
Binding Type: Paperback
Weight: 0.60lbs
Size: 8.90h x 5.90w x 0.70d
ISBN: 9781594484803
Audience: Young Adult

About the Author
Daniel H. Pink is the author of five books, including To Sell Is Human and the long-running New York Times bestsellers A Whole New Mind and Drive. His books have been translated into thirty-three languages and have sold more than a million copies in the United States alone. Pink lives with his family in Washington, D.C.

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