Emoji and Social Media Paralanguage

Emoji are now ubiquitous in our interactions on social media. But how do we use them to...
¥12,084 JPY
¥12,084 JPY
SKU: 9781009179805
Product Type: Books
Please hurry! Only 351 left in stock
Author: Michele Zappavigna
Format: Paperback
Language: English
Subtotal: ¥12,084
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Emoji and Social Media Paralanguage by Zappavigna, Michele

Emoji and Social Media Paralanguage

¥12,084

Emoji and Social Media Paralanguage

¥12,084
Author: Michele Zappavigna
Format: Paperback
Language: English
Emoji are now ubiquitous in our interactions on social media. But how do we use them to convey meaning? And how do they function in social bonding? This unique book provides a comprehensive framework for analysing how emoji contribute to meaning-making in social media discourse, alongside language. Presenting emoji as a visual paralanguage, it features extensive worked examples of emoji analysis, using corpora derived from social media such as Twitter and TikTok, to explore how emoji interact with their linguistic co-text. It also draws on the author's extensive work on social media affiliation to consider how emoji function in social bonding. The framework for analysing emoji is explained in an accessible way, and a glossary is included, detailing each system and feature from the system networks used as the schemas for undertaking the analysis. It is essential reading for anyone wishing to investigate the role of emoji in digital communication.

Author: Michele Zappavigna, Lorenzo Logi
Publisher: Cambridge University Press
Published: 02/08/2024
Pages: 268
Binding Type: Paperback
Weight: 0.80lbs
Size: 9.00h x 6.00w x 0.56d
ISBN: 9781009179805

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