Fashioning Japanese Subcultures

Western fashion has been widely appreciated and consumed in Tokyo for decades, but since the mid-1990s Japanese...
¥19,040 JPY
¥19,040 JPY
SKU: 9781847889478
Product Type: Books
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Author: Yuniya Kawamura
Format: Paperback
Language: English
Subtotal: ¥19,040
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Fashioning Japanese Subcultures by Kawamura, Yuniya

Fashioning Japanese Subcultures

¥19,040

Fashioning Japanese Subcultures

¥19,040
Author: Yuniya Kawamura
Format: Paperback
Language: English

Western fashion has been widely appreciated and consumed in Tokyo for decades, but since the mid-1990s Japanese youth have been playing a crucial role in forming their own unique fashion communities and producing creative styles which have had a major impact on fashion globally.

Geographically and stylistically defined, subcultures such as Lolita in Harajuku, Gyaru and Gyaru-o in Shibuya, Age-jo in Shinjuku, and Mori Girl in Kouenji, reflect the affiliation and identities of their members, and have often blurred the boundary between professionals and amateurs for models, photographers, merchandisers and designers.

Based on insightful ethnographic fieldwork in Tokyo, Fashioning Japanese Subcultures is the first theoretical and analytical study on Japan's contemporary youth subcultures and their stylistic expressions. It is essential reading for students, scholars and anyone interested in fashion, sociology and subcultures.

Author: Yuniya Kawamura
Publisher: Berg Publishers
Published: 07/01/2012
Pages: 192
Binding Type: Paperback
Weight: 0.75lbs
Size: 9.10h x 6.00w x 0.50d
ISBN: 9781847889478


Review Citation(s):
Choice 07/01/2013

About the Author
Yuniya Kawamura is Associate Professor of Sociology at the Fashion Institute of Technology, State University of New York. She is the author of The Japanese Revolution in Paris Fashion (Berg, 2004), Fashion-ology (Berg, 2005), and Doing Research in Fashion and Dress (Berg, 2011).

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