Game Face: The Media Training Playbook, 19 Cautionary Tales

IN SCHOOL WE'RE TAUGHT THE WRITTEN WORD; IN LIFE IT'S WHAT WE SAY THAT MATTERS - ESPECIALLY...
¥4,238 JPY
¥4,238 JPY
SKU: 9780990886105
Product Type: Books
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Author: Bodine Williams
Format: Paperback
Language: English
Subtotal: ¥4,238
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Game Face: The Media Training Playbook, 19 Cautionary Tales by Williams, Bodine

Game Face: The Media Training Playbook, 19 Cautionary Tales

¥4,238

Game Face: The Media Training Playbook, 19 Cautionary Tales

¥4,238
Author: Bodine Williams
Format: Paperback
Language: English

IN SCHOOL WE'RE TAUGHT THE WRITTEN WORD; IN LIFE IT'S WHAT WE SAY THAT MATTERS - ESPECIALLY DURING MEDIA INTERVIEWS

Game Face pushes the playback button on 19 real media interviews to illustrate the verbal skills, techniques, and tactics you'll need to master any interview. It's the ultimate guide for any high-stakes Q & A--from a media or job interview to a public hearing.

On-the-record interviews create defining moments, either igniting careers or extinguishing them. Along with verbal skills, interviews reveal character. In Game Face, media-training techniques are linked to conduct that guide behaviour.

Each chapter tells the story of a celebrated media encounter, the players, the fallout, and the lessons learned. Game Face puts you in the hot seat alongside the subjects, contrasting what they said with what they should have said. The first ever rules of conduct were inspired by the gaffes and verbal lapses of hundreds of subjects from the past and present.

The ability to deftly respond to questions is a vital skill and the essence of your self-presentation--or your self-preservation in a crisis. Williams delivers an insightful and engaging media-coaching experience for performing your best in every interview situation



Author: Bodine Williams
Publisher: Q&A Books
Published: 10/15/2018
Pages: 226
Binding Type: Paperback
Weight: 0.66lbs
Size: 8.27h x 5.83w x 0.52d
ISBN: 9780990886105

About the Author
Williams, Bodine: - Bodine Williams is a media trainer and coach who specializes in crisis communication, issues management, and media interview training. She was an on-air reporter for Global, NBC, and CTV television networks. Bodine is the former spokesperson and communication lead for the International Federation of Red Cross and Red Crescent Societies, as well as the International AIDS Vaccine Initiative. Game Face was inspired by her work as a senior advisor and media trainer in the New York City offices of Hill & Knowlton and Burson-Marsteller.

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