Innovation and Entrepreneurship

How can management be developed to create the greatest wealth for society as a whole? This is...
¥12,069 JPY
¥12,069 JPY
SKU: 9781138019195
Product Type: Books
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Author: Peter Drucker
Format: Paperback
Language: English
Subtotal: ¥12,069
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Innovation and Entrepreneurship by Drucker, Peter

Innovation and Entrepreneurship

¥12,069

Innovation and Entrepreneurship

¥12,069
Author: Peter Drucker
Format: Paperback
Language: English

How can management be developed to create the greatest wealth for society as a whole? This is the question Peter Drucker sets out to answer in Innovation and Entrepreneurship. A brilliant, mould-breaking attack on management orthodoxy it is one of Drucker's most important books, offering an excellent overview of some of his main ideas. He argues that what defines an entrepreneur is their attitude to change: 'the entrepreneur always searches for change, responds to it and exploits it as an opportunity'. To exploit change, according to Drucker, is to innovate. Stressing the importance of low-tech entrepreneurship, the challenge of balancing technological possibilities with limited resources, and the organisation as a learning organism, he concludes with a vision of an entrepreneurial society where individuals increasingly take responsibility for their own learning and careers.

With a new foreword by Joseph Maciariello



Author: Peter Drucker
Publisher: Routledge
Published: 09/09/2014
Pages: 368
Binding Type: Paperback
Weight: 0.80lbs
Size: 7.81h x 5.06w x 0.77d
ISBN: 9781138019195

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