Let the Story Do the Work: The Art of Storytelling for Business Success

People forget facts, but they never forget a good story. Let the Story Do the Work shows...
¥4,685 JPY
¥4,685 JPY
SKU: 9781400239702
Product Type: Books
Please hurry! Only 258 left in stock
Author: Esther Choy
Format: Paperback
Language: English
Subtotal: ¥4,685
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Let the Story Do the Work: The Art of Storytelling for Business Success by Choy, Esther

Let the Story Do the Work: The Art of Storytelling for Business Success

¥4,685

Let the Story Do the Work: The Art of Storytelling for Business Success

¥4,685
Author: Esther Choy
Format: Paperback
Language: English

People forget facts, but they never forget a good story. Let the Story Do the Work shows how the art of storytelling is key for any business to achieve success.

For most, there's nothing easy about crafting a memorable story, let alone linking it to professional goals. However, material for stories and anecdotes that can be used for your professional success already surround you. To get people interested in and convinced by what you are saying, you need to tell an interesting story.

As the Founder and Chief Story Facilitator at Leadership Story Lab, a company that helps executives unlock the persuasive power of storytelling, Esther Choy teaches you how to mine your experience for simple narratives that will achieve your goals.

In Let the Story Do the Work, you can learn to:

  • Capture attention
  • Engage your audience
  • Change minds
  • Inspire action
  • Pitch persuasively

When you find the perfect hook, structure your story according to its strengths, and deliver it at the right time in the right way, you'll see firsthand how easy it is to turn everyday communications into opportunities to connect, gain buy-in, and build lasting relationships.



Author: Esther Choy
Publisher: Amacom
Published: 01/17/2023
Pages: 256
Binding Type: Paperback
Weight: 0.57lbs
Size: 8.98h x 5.91w x 0.94d
ISBN: 9781400239702
Audience: Young Adult

This title is only available via back order

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