Megadeals

In the B2B world, the people bringing the largest deals to the tables are heroes. That's because,...
¥8,254 JPY
¥8,254 JPY
SKU: 9789198557220
Product Type: Books
Please hurry! Only 567 left in stock
Author: Johan Aberg
Format: Paperback
Language: English
Subtotal: ¥8,254
Megadeals by Aberg, Johan

Megadeals

¥8,254

Megadeals

¥8,254
Author: Johan Aberg
Format: Paperback
Language: English

In the B2B world, the people bringing the largest deals to the tables are heroes. That's because, amongst the world's biggest B2B companies, 80% of the total revenue comes from as little as 1% of the customer base - or fewer than 100 customers. And a large portion of that 80% comes from megadeals.

This information is often not disclosed to avoid investors seeing it as a risk. But what if the success of the largest companies today actually depends on their ability to master and win megadeals? There's a reason top megadealers have annual compensation packages exceeding 1 MUSD. But how do they do it? Until now the answer has been shrouded in mystery.

In this hands-on book, Aberg and Engman reveal the five cornerstones of a successful megadeal and explore the many complexities surrounding them. They also provide a unique cutting-edge approach to complex selling that blends account-based marketing and sales with enterprise social selling in a way that will transform your sales and marketing team.

Megadeals is a powerful formula for you to realize long-term success and change the world on a massive scale.



Author: Johan Aberg, Christopher Engman
Publisher: Megadeals Research AB
Published: 02/24/2020
Pages: 256
Binding Type: Paperback
Weight: 1.02lbs
Size: 9.00h x 6.00w x 0.70d
ISBN: 9789198557220

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