Scripted: Custom Lettering in Graphic Design by Shaoqiang, Wang

Scripted: Custom Lettering in Graphic Design

Within the world of graphic design, lettering is basically illustrating with words, phrases or numbers in order...
¥13,513 JPY
¥13,513 JPY
SKU: 9788417084028
Product Type: Books
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Author: Wang Shaoqiang
Format: Hardcover
Language: English
Subtotal: ¥13,513
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Scripted: Custom Lettering in Graphic Design by Shaoqiang, Wang

Scripted: Custom Lettering in Graphic Design

¥13,513

Scripted: Custom Lettering in Graphic Design

¥13,513
Author: Wang Shaoqiang
Format: Hardcover
Language: English
Within the world of graphic design, lettering is basically illustrating with words, phrases or numbers in order to convey unique visual personality to our message. After decades of using software as their exclusive work tool, graphic designers today are re-discovering the creative and expressive power of handmade letters: lettering has a distinctive visual and physical effect, and provides endless possibilities of expressing ideas through a more artful use of type, texture and volume. This results in more personal, timeless effects and a richer aesthetic experience. Scripted collects a wide diversity of proposals produced by graphic designers and typographers from around the world using custom lettering.

Author: Wang Shaoqiang
Publisher: Flamant
Published: 10/15/2017
Pages: 240
Binding Type: Hardcover
Weight: 3.05lbs
Size: 11.50h x 8.50w x 1.00d
ISBN: 9788417084028

About the Author
Wang Shaoqiang is a professor and graduate supervisor at the Guangzhou Academy of Fine Arts (China). He is a prolific editor whose works focus on international design, architecture, branding, communication, trends, and culture. He is also the editor of Design 360° magazine and Asia-Pacific Design. He has been invited to lecture at numerous universities, design academies, and organizations, and he has also been a jury member for China's most prestigious design and illustration awards. Mr. Wang is also director of the Guangdong Museum of Art and professor and doctoral supervisor at the College of Arts and Humanities within the Macau University of Science and Technology.

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