Design for Impact: Your Guide to Designing Effective Product Experiments by Weigel, Erin
Design for Impact: Your Guide to Designing Effective Product Experiments by Weigel, Erin

Design for Impact: Your Guide to Designing Effective Product Experiments

Design for Impact is a down-to-earth A/B testing guide. It features the Conversion Design process to operationalize...
$123.34 SGD
$123.34 SGD
SKU: 9781959029373
Product Type: Books
Please hurry! Only 51 left in stock
Author: Erin Weigel
Format: Paperback
Language: English
Subtotal: $123.34
10 customers are viewing this product
Design for Impact: Your Guide to Designing Effective Product Experiments by Weigel, Erin

Design for Impact: Your Guide to Designing Effective Product Experiments

$123.34
Design for Impact: Your Guide to Designing Effective Product Experiments by Weigel, Erin

Design for Impact: Your Guide to Designing Effective Product Experiments

$123.34
Author: Erin Weigel
Format: Paperback
Language: English
Description

Design for Impact is a down-to-earth A/B testing guide. It features the Conversion Design process to operationalize effective experimentation in your company. In it, Erin Weigel gives you practical tips and tools to design better experiments at scale. She does this with self-deprecating humor that will leave you smiling--if not laughing aloud. As a bonus, The Good Experimental Design toolkit presents everything you learn into step-by-step process for you to use each day.


Who Should Read This Book?

If you're a curious person working in tech who wants to deliver impactful work, you should read this book. If you're a business leader looking to help your team make better decisions, you should read this book. If you want to level-up your approach to experimentation, you should read this book. In short, everyone--from CEOs to marketers, engineers, product people, through to designers and content folks--should read this book.


Takeaways

  • Learn a fun, balanced approach to digital product experimentation to get your whole team testing customer-centric ideas.

  • Stop making changes and start making improvements with the Conversion Design process.

  • Follow the Good Experimental Design toolkit so that you and your entire team design for impact together.

  • Clear up confusion around A/B testing with helpful tools and practical advice.

  • Look for loads of actionable tips for effective product experimentation to give your team insight into the big picture.

  • Make the complex math behind why experimentation works easy and understandable.



Author: Erin Weigel
Publisher: Two Waves Books
Published: 06/11/2024
Pages: 304
Binding Type: Paperback
Weight: 1.20lbs
Size: 8.90h x 6.00w x 1.20d
ISBN: 9781959029373
Shipping & Return

Returns Policy

You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).

You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).

If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.

Shipping

We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.

When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.

Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.

Review

Related Products

Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD
Example product title
$123.34 SGD
$123.34 SGD

Recently Viewed Products