Espresso! Starting and Running Your Own Coffee Business

An A-to-Z guide to making it in your own specialty coffee business! Expert tips, tricks, and a...
$40.76 SGD
$40.76 SGD
SKU: 9780471121381
Product Type: Books
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Author: Joe Monaghan
Format: Paperback
Language: English
Subtotal: $40.76
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Espresso! Starting and Running Your Own Coffee Business by Monaghan, Joe

Espresso! Starting and Running Your Own Coffee Business

$40.76

Espresso! Starting and Running Your Own Coffee Business

$40.76
Author: Joe Monaghan
Format: Paperback
Language: English
An A-to-Z guide to making it in your own specialty coffee business!

Expert tips, tricks, and a gold mine of crucial how-to information you just can't find anywhere else--learn how to:
* Get started in business for as little as $15,000
* Secure the optimum location
* Get the financing that best suits your goals
* Buy, use, and maintain equipment
* Find and deal with suppliers
* Market your espresso business with little or no capital
* Brew delicious, high-quality coffee drinks that keep customers coming back for more
* Hire and manage personnel
* And much more

Espresso! also arms you with sample business forms, leases, and contracts; worksheets and checklists for planning, opening, and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; plans and layouts; and dozens of other valuable, time-saving tools of the trade that no espresso entrepreneur should be without.

Author: Joe Monaghan
Publisher: Houghton Mifflin
Published: 11/02/1995
Pages: 224
Binding Type: Paperback
Weight: 0.69lbs
Size: 9.14h x 6.02w x 0.59d
ISBN: 9780471121381

About the Author
JOE MONAGHAN is National Sales Manager for Espresso Specialists, Inc. He has also operated several espresso carts in Seattle, Washington.
JULIE SHELDON HUFFAKER is a freelance writer specializing in coffee-industry subjects. Her background includes working with Starbuck's Coffee Company on public relations and retail training.

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