The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network

This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses...
$40.18 SGD
$40.18 SGD
SKU: 9780857281111
Product Type: Books
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Author: Michael Bhaskar
Format: Paperback
Language: English
Subtotal: $40.18
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The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network by Bhaskar, Michael

The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network

$40.18

The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network

$40.18
Author: Michael Bhaskar
Format: Paperback
Language: English
This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in times of crisis. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley, via Venice, Beijing, Paris and London, and fusing media theory and business experience, 'The Content Machine' offers a new understanding of content, publishing and technology, and defiantly answers those who contend that publishing has no future in a digital age.

Author: Michael Bhaskar
Publisher: Anthem Press
Published: 10/01/2013
Pages: 226
Binding Type: Paperback
Weight: 0.64lbs
Size: 8.50h x 5.50w x 0.52d
ISBN: 9780857281111


Award: IndieFab awards - Bronze Medal Winner

About the Author

Michael Bhaskar is a digital publisher, researcher and writer based in London.


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