The Recession-Proof Business: Lessons from the Greatest Recession Success Stories of All Time

Why Do Some Companies Thrive In A Recession, While Others Die? Victor Cheng, a former McKinsey consultant...
$34.41 SGD
$34.41 SGD
SKU: 9780976462422
Product Type: Books
Please hurry! Only 534 left in stock
Author: Victor Cheng
Format: Paperback
Language: English
Subtotal: $34.41
10 customers are viewing this product
The Recession-Proof Business: Lessons from the Greatest Recession Success Stories of All Time by Cheng, Victor

The Recession-Proof Business: Lessons from the Greatest Recession Success Stories of All Time

$34.41

The Recession-Proof Business: Lessons from the Greatest Recession Success Stories of All Time

$34.41
Author: Victor Cheng
Format: Paperback
Language: English
Why Do Some Companies Thrive In A Recession, While Others Die? Victor Cheng, a former McKinsey consultant and marketing expert for the Fox Business Television Network, led a major research project to find the answer to this provocative question. After analyzing 12 US recessions spanning 136 years, this research uncovered dozens of startup companies that thrived during the economic chaos of their day. Discover how in the midst of a major recession Federal Express, Disney, Hewlett-Packard, UPS, Coors, and others opened their doors as one- and two-person businesses-and grew to become Fortune 500 giants. Why did these businesses prosper, while thousands of others failed? What made the difference? Unintentionally, they all followed the same winning "formula"-four simple rules that allowed them to survive and thrive, while others died. Discover these timeless rules in The Recession-Proof Business and follow in the footsteps of the greatest recession success stories of all time.

Author: Victor Cheng
Publisher: Innovation Press
Published: 04/15/2009
Pages: 192
Binding Type: Paperback
Weight: 0.55lbs
Size: 8.50h x 5.50w x 0.44d
ISBN: 9780976462422

Returns Policy

You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).

You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).

If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.

Shipping

We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.

When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.

Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.

Related Products

Recently Viewed Products