Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
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The Money IllusionIn economics, money illusion refers to the tendency of people to think of currency in nominal, rather than real, terms. This is a fallacy as modern fiat currencies have no inherent value and their real value is derived from their ability to be exchanged...
- Dhs. 80.40 AED
- Dhs. 80.40 AED
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Stock Market Forecasting CoursesThis is an extensive course for the gann trader as well as the investor. W. D. Gann's Stock Trading Course can teach you a number of different trading techniques and skills, such as charting, chart interpretation, how do find natural resistance levels, forecasting trend...
- Dhs. 536.33 AED
- Dhs. 536.33 AED
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A Tract on Monetary ReformThis book, is devoted to the need for stable currency as the essential foundation of a healthy world economy. Describing the various effects of unstable currency on investors, business people, and wage earners, Keynes recommends the implementation of policies that aim at achieving stability...
- Dhs. 80.40 AED
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Extraordinary Popular Delusions and the Madness of CrowdsAuthor: Charles MacKayPublisher: www.bnpublishing.comPublished: 01/20/2009Pages: 480Binding Type: HardcoverWeight: 2.30lbsSize: 10.00h x 7.00w x 1.06dISBN: 9781607960751
- Dhs. 241.31 AED
- Dhs. 241.31 AED
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Manifiesto del Partido Comunista (Spanish Edition)El texto del Manifiesto describe sucinta y expl citamente los principios de la teor a marxista del materialismo dial ctico y anuncia los prop sitos y el programa de la Liga. Sugiere un curso de acci n para una revoluci n proletaria que derrocar...
- Dhs. 53.59 AED
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America's Great DepressionRothbard opens with a theoretical treatment of business cycle theory, showing how an expansive monetary policy generates imbalances between investment and consumption. He proceeds to examine the Fed's policies of the 1920s, demonstrating that it was quite inflationary even if the effects did not...
- Dhs. 107.23 AED
- Dhs. 107.23 AED
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Navegando en la Tormenta de los Mercados Forex - Metodo: Trading by Surfing"Al igual que el Surfing en el mar, el Trading es una disciplina que requiere de mucho conocimiento del medio en que se desarrolla: el mar del mercado. No se requiere ser un experto en Meteorología para surfear bien. Sólo hay que aprender a...
- Dhs. 107.23 AED
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Second-ACT Careers: 50+ Ways to Profit from Your Passions During Semi-RetirementA career guide that rethinks the golden years, this handbook offers 50+ income models for creating flexible, fulfilling, and profitable work during the encore stage of one's career. RETHINK YOUR RETIREMENT For many people, retirement is no longer a trifecta of golf, grandkids, and...
- Dhs. 100.05 AED
- Dhs. 100.05 AED
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Facilities Management: Managing Maintenance for Buildings and FacilitiesThis book will cover the essential role and responsibilities of the facilities manager as it pertains to building maintenance.Facilities management is a broad-based discipline that calls into play architectural, construction, engineering, and management and human skills, particularly for running and maintaining commercial, institutional, academic,...
- Dhs. 973.13 AED
- Dhs. 973.13 AED
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Developing Successful Marketing StrategiesWhat's your organization's marketing strategy? Does your company meet real life marketing challenges head on and with success? This book provides a unique approach by using your organization's mission and vision statements to guide the development of marketing goals, strategies, and tactics. It uses...
- Dhs. 117.93 AED
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Competencies at Work: Providing a Common Language for Talent ManagementCompetencies At Work will equip readers to understand, build, and implement competency models as a foundational and integrating element in talent management systems. Readers will understand how competency models have evolved to be the current best practice in defining criteria for all talent management...
- Dhs. 117.93 AED
- Dhs. 117.93 AED
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Digital Marketing Management: A Handbook for the Current (or Future) CEOThis book is for managers and would-be managers who need to upgrade their knowledge of digital marketing. Told from the perspective of marketing strategy, it puts digital marketing in the context of rm strategy selection. The rst step in digital marketing is to understand...
- Dhs. 117.93 AED
- Dhs. 117.93 AED
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Designing Creative High Power Teams and Organizations: Beyond LeadershipThe very best firms today are poietic organizations; that is, they are exceptional at streamlining the processes of ideation, creation, and production. These poietic organizations do two things well: They design and develop high power teams, and they create an organizational culture and context...
- Dhs. 117.93 AED
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Statistical Process Control for ManagersIf you have been frustrated by very technical statistical process control (SPC) training materials, then this is the book for you. This book focuses on how SPC works and why managers should consider using it in their operations. It provides you with a conceptual...
- Dhs. 117.93 AED
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Leadership Communication: How Leaders Communicate and How Communicators Lead in the Today's Global EnterpriseMy graduate students like this book's real-world focus on public relations as a strategic role in the C-suite. -Ron Culp, professional director, Public Relations & Advertising graduate program, DePaul University; former Senior Vice President, Chief Communication Officer, Sears Leadership in Communication is a cogent,...
- Dhs. 117.93 AED
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Profiting From Services and Solutions: What Product-Centric Firms Need to KnowDesigned for executives of companies that manufacture or sell products and students in an MBA program, this book outlines the challenges of launching a service and solutions business within a product-oriented organization. You might view services and solutions as a means to financial growth,...
- Dhs. 117.93 AED
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A Beginner's Guide to Economic Research and PresentationConducting good research is critical to any student today. Writing good research papers is equally important-yet many students have not been given the proper tools to convey cogently the results of their research. This book is for you or anyone who needs a step-by-step...
- Dhs. 117.93 AED
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Demand Forecasting for ManagersMost decisions and plans in a firm require a forecast. Not matching supply with demand can make or break any business, and that's why forecasting is so invaluable. Forecasting can appear as a frightening topic with many arcane equations to master. For this reason,...
- Dhs. 117.93 AED
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Basics of Branding: A Practical Guide for ManagersSmart branding is essential for success, yet it is often misunderstood. Developing a brand that is relevant, distinct, and emotionally compelling can be very dif_ cult for many managers, mainly because they don't realize exactly what and how much goes into this branding process....
- Dhs. 117.93 AED
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Developing Sustainable Supply Chains to Drive Value: Management Issues, Insights, Concepts, and ToolsAs we enter the 21st Century, we find ourselves faced by two major developments. The first is emergence of the supply chain as a critical strategic and tactical weapon. As has been pointed out by many researchers, with the emergence of the supply chain,...
- Dhs. 117.93 AED
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