Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
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Rich Man Poor BankWhat the banks don't want you to know about money. How taking your money away from the banks can start you on the path to financial independence.Author: Mark J. QuannPublisher: Quann FinancialPublished: 05/19/2014Pages: 178Binding Type: PaperbackWeight: 0.47lbsSize: 8.50h x 5.50w x 0.38dISBN: 9780578142722This title...
- Dhs. 122.48 AED
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Pay Yourself First: The African American Guide to Financial Success and SecurityHow do we help make black America better? Jesse Brown reminds us that we gain financial success and security when we pay ourselves first.-Tavis Smiley, author of How to Make Black America Better: Leading Black Americans Speak Out Jesse Brown's commonsense approach is a...
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Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-And Revolutionized an IndustryHow did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team...
- Dhs. 183.38 AED
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Work for Money, Design for Love: Answers to the Most Frequently Asked Questions about Starting and Running a Successful Design BusinessUnlike other dry business books, this refreshing, straightforward guide from Logo Design Love author and international designer David Airey answers the questions all designers have when first starting out on their own. In fact, the book was inspired by the many questions David receives...
- Dhs. 162.56 AED
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Jell-O Girls: A Family HistoryA "gorgeous" (New York Times) memoir that braids the evolution of one of America's most iconic branding campaigns with the stirring tales of the women who lived behind its facade - told by the inheritor of their stories. In 1899, Allie Rowbottom's great-great-great-uncle bought...
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Accounting: A Very Short IntroductionIf you read the 'business pages' of a newspaper or if you listen to the financial news on television or radio, you will often hear terms such as 'liability', 'balance sheet' or 'earnings'. These terms turn up in non-financial contexts as well: 'he was...
- Dhs. 64.73 AED
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The Ethical Algorithm: The Science of Socially Aware Algorithm DesignOver the course of a generation, algorithms have gone from mathematical abstractions to powerful mediators of daily life. Algorithms have made our lives more efficient, more entertaining, and, sometimes, better informed. At the same time, complex algorithms are increasingly violating the basic rights of...
- Dhs. 135.21 AED
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Ethics and Values in Social Work: An Integrated Approach for a Comprehensive CurriculumSocial work ethics provide practitioners with guidance on how to promote social work values such as respect, social justice, human relationships, service, competence, and integrity. Students entering the profession need to develop a real-world understanding of how to apply these values in practice while...
- Dhs. 722.60 AED
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Deluxe: How Luxury Lost Its Luster"With Deluxe: How Luxury Lost Its Luster, [Dana] Thomas--who has been the cultural and fashion writer for Newsweek in Paris for 12 years--has written a crisp, witty social history that's as entertaining as it is informative." --New York Times From the author of Fashionopolis:...
- Dhs. 102.98 AED
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What Got You Here Won't Get You There in Sales: How Successful Salespeople Take It to the Next LevelKick your bad habits--and CLOSE MORE SALES "I love this book, especially the importance of empathy--care enough about what you are selling to personalize its value to your customer "--Jim Farley, VP Global Marketing, Ford Motor Company "In over 20 years of sales leadership,...
- Dhs. 157.18 AED
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Get More Referrals Now!Sales legend Bill Cates uses his experience and expert knowledge to show sales professionals how to work smarter (not harder) by employing "The Four Cornerstones of Referrals" --relationship building and customer service, creating referral alliances and networks, prospecting, and targeting niche markets. Using Cates's...
- Dhs. 123.25 AED
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A Technique for Producing IdeasA step-by-step technique for sparking breakthrough creativity in advertising--or any field Since its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity. Professionals from poets and painters to scientists and engineers...
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A History of the United States in Five Crashes: Stock Market Meltdowns That Defined a NationIn this absorbing, smart, and accessible blend of economic and cultural history, Scott Nations, a longtime trader, financial engineer, and CNBC contributor, takes us on a journey through the five significant stock market crashes in the past century to reveal how they defined the...
- Dhs. 102.90 AED
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Leaders: Strategies for Taking ChargeIn this illuminating study of corporate America's most critical issue--leadership--world-renowned leadership guru Warren Bennis and his co-author Burt Nanus reveal the four key principles every manager should know: Attention Through Vision, Meaning Through Communication, Trust Through Positioning, and The Deployment of Self. In this...
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Negotiating RationallyIn Negotiating Rationally, Max Bazerman and Margaret Neale explain how to avoid the pitfalls of irrationality and gain the upper hand in negotiations.For example, managers tend to be overconfident, to recklessly escalate previous commitments, and fail to consider the tactics of the other party....
- Dhs. 113.86 AED
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First Class Travel on a Budget: How to Hack Your Credit Cards to Book Incredible Trips for LessSeize the Day While Saving Money With this one-stop guide to fiscal literacy in your back pocket, the five-star vacation you've been dreaming of is wholly within reach. Known everywhere for his innovative travel hacking tips, Zachary Burr Abel is here to offer his...
- Dhs. 124.63 AED
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No Business Is Too Small for Digital Marketing: Everything You Need to Know to Grow Your BusinessTaking the Mystery Out of Marketing for Small BusinessesA Do-It-Yourself Guide to Creating a Realistic, Effective StrategyWith everything else businesses have to do for their customers, they also need to communicate with those customers to retain them and market their business to potential new...
- Dhs. 108.36 AED
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Psychology of Financial Planning: The Practitioner's Guide to Money and BehaviorPsychology of Financial Planning: The Practitioner's Guide to Money and Behavior In PSYCHOLOGY OF FINANCIAL PLANNING: The Practitioner's Guide to Money and Behavior, distinguished authors Drs. Brad Klontz, CFP(R), Charles Chaffin, and Ted Klontz deliver a comprehensive overview of the psychological factors that impact...
- Dhs. 270.73 AED
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Around the Kennebec Valley: The Herman Bryant CollectionFans of Gay M. Grant's Along the Kennebec: The Herman Bryant Collection will enjoy these more than 200 newly released images taken by gifted South Gardiner photographer Herman Bryant (1858-1937). Now part of the collections of the Maine State Museum, Bryant's work documents late-19th-...
- Dhs. 130.02 AED
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Marketing Alternative Investments: A Comprehensive Guide to Fundraising and Investor Relations for Private Equity and Hedge FundsMaster the process of effectively marketing alternative investments--a critical but overlooked aspect of ensuring fund successInvestment funds with great performance and potential often fail for one simple reason--the enormous challenge for investor relations and fundraising professionals to raise the necessary capital to make the...
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