Business to Brand: Moving from Transaction to Transformation by Killackey, Fiona

Business to Brand: Moving from Transaction to Transformation

Business to Brand: Moving from Transaction to Transformation is the definitive guide for all small business owners...
Dhs. 87.86 AED
Dhs. 87.86 AED
SKU: 9781743799710
Product Type: Books
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Author: Fiona Killackey
Format: Paperback
Language: English
Subtotal: Dhs. 87.86
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Business to Brand: Moving from Transaction to Transformation by Killackey, Fiona

Business to Brand: Moving from Transaction to Transformation

Dhs. 87.86

Business to Brand: Moving from Transaction to Transformation

Dhs. 87.86
Author: Fiona Killackey
Format: Paperback
Language: English

Business to Brand: Moving from Transaction to Transformation is the definitive guide for all small business owners who want to create a brand -- not just a business.

In this practical guide, business coach, award-winning author, podcaster and educator, Fiona Killackey shows you how to transform your business into a brand you can be proud of. Whether you are just starting out or decades into your business journey, you will learn the essential ingredients for moving your audience from simply transacting with your business to being transformed by your brand.

From product development to positioning, visual identity to values, team building to tone of voice, you'll have a clear understanding of where you're going and exactly how you'll get there. Complete with step-by-step tips and templates, as well as case studies and interviews with successful brand owners, Business to Brand will have you energized and excited about your future.



Author: Fiona Killackey
Publisher: Hardie Grant Books
Published: 10/22/2024
Pages: 256
Binding Type: Paperback
Weight: 1.45lbs
Size: 8.30h x 6.30w x 1.00d
ISBN: 9781743799710

About the Author
Fiona Killackey is an award-winning author, business coach, podcast host, speaker and journalist. She is the founder of My Daily Business (mydailybusiness.com), a consultancy that provides business coaching (1:1 and group), education tools and creative ideation, specializing in the areas of brand, marketing, systems, money and content.

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