Communicating Fashion: Clothing, Culture, and Media

How did you decide what to wear today? Did you base your selection on comfort or style?...
Dhs. 319.52 AED
Dhs. 319.52 AED
SKU: 9781350112230
Product Type: Books
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Author: Myles Ethan Lascity
Format: Paperback
Language: English
Subtotal: Dhs. 319.52
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Communicating Fashion: Clothing, Culture, and Media by Lascity, Myles Ethan

Communicating Fashion: Clothing, Culture, and Media

Dhs. 319.52

Communicating Fashion: Clothing, Culture, and Media

Dhs. 319.52
Author: Myles Ethan Lascity
Format: Paperback
Language: English

How did you decide what to wear today? Did you base your selection on comfort or style? Did you want to blend in or stand out - or was it just the cleanest outfit available?

We each make these decisions every day, reflecting how we view ourselves and impacting how others see us. Our choices matter - not just to us personally, but also to the magazine editors, brand ambassadors and trend forecasters who make a living by selling to us. Communicating Fashion introduces key concepts from the intersecting worlds of fashion and communication studies to connect how we all use clothing to express ourselves and how media systems support that process. In doing so, Myles Ethan Lascity explores social, cultural and ethical issues through the work of fashion journalism, brand promotions and the growing role of online influencers as well as the impact of film, television and art on self-image and expression.

Key topics:
- Advertising, Branding and Fashion Retail
- Clothing, Art and Cultural Significance
- Clothing as Group and Cultural Norms
- Clothing, Identity and Interpersonal Communication
- Fashion News and Tastemaking
- Fashion, Social Media and Influencers
- Meaning within the Fashion System
- On-screen Clothing

Author: Myles Ethan Lascity
Publisher: Bloomsbury Visual Arts
Published: 03/25/2021
Pages: 288
Binding Type: Paperback
Weight: 1.20lbs
Size: 9.10h x 6.10w x 0.60d
ISBN: 9781350112230

About the Author
Myles Ethan Lascity is Assistant Professor of Journalism and Director of the Fashion Media Program at Southern Methodist University, Dallas, Texas, USA.

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