Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave by Alter, Adam

Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave

A New York Times bestseller A revelatory look at how our environment unconsciously yet dramatically shapes the...
Dhs. 102.13 AED
Dhs. 102.13 AED
SKU: 9780143124931
Product Type: Books
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Author: Adam Alter
Format: Paperback
Language: English
Subtotal: Dhs. 102.13
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Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave by Alter, Adam

Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave

Dhs. 102.13

Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave

Dhs. 102.13
Author: Adam Alter
Format: Paperback
Language: English
A New York Times bestseller

A revelatory look at how our environment unconsciously yet dramatically shapes the judgments and decisions we make every day

Most of us go through life believing that we are in control of the choices we make--that we think and behave almost independently from the world around us. But as Drunk Tank Pink illustrates, the truth is our environment shapes our thoughts and actions in myriad ways without our permission or even our knowledge. Armed with surprising data and endlessly fascinating examples, Adam Alter addresses the subtle but substantial ways in which outside forces influence us--such as color's influence on mood, our bias in favor of names with which we identify, and how sunny days can induce optimism as well as aggression. Drunk Tank Pink proves that the truth behind our feelings and actions goes much deeper than the choices we take for granted every day.

Author: Adam Alter
Publisher: Penguin Books
Published: 02/25/2014
Pages: 272
Binding Type: Paperback
Weight: 0.50lbs
Size: 8.30h x 5.40w x 0.90d
ISBN: 9780143124931
Audience: Young Adult

About the Author
Adam Alter is an associate professor of marketing at New York University's Stern School of Business. He is the author of the New York Times bestseller, Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave, and has written for the New York Times, New Yorker, Atlantic, WIRED, Slate, Washington Post, and Popular Science, among other publications.

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