Levi Strauss & Co.

When Bavarian immigrant Levi Strauss opened his wholesale dry goods warehouse on the San Francisco waterfront in...
$72.45 AUD
$72.45 AUD
SKU: 9781531635220
Product Type: Books
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Author: Lynn Downey
Format: Hardcover
Language: English
Subtotal: $72.45
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Levi Strauss & Co. by Downey, Lynn

Levi Strauss & Co.

$72.45

Levi Strauss & Co.

$72.45
Author: Lynn Downey
Format: Hardcover
Language: English
When Bavarian immigrant Levi Strauss opened his wholesale dry goods warehouse on the San Francisco waterfront in 1853, he likely had no inkling that his business would become one of the world's largest clothing companies. Levi Strauss & Co. started with imported clothing, bedding, and notions to supply the many small stores serving the Gold Rush and the expanding American West. By 1873, he and partner Jacob Davis invented the very first blue jeans, which were soon worn by working men from Los Angeles to Laramie. Strauss parlayed his business acumen into social progress by giving back to his community and embedding a company culture committed to positively impacting society. In this spirit, the Levi Strauss Foundation was created after World War II, formalizing the philanthropic work started by Strauss himself a century earlier. All the while, the company has evolved with successive generations of family owners, expanding product lines to meet the ever-changing needs of consumers around the world.

Author: Lynn Downey
Publisher: Arcadia Publishing Library Editions
Published: 10/24/2007
Pages: 130
Binding Type: Hardcover
Weight: 0.91lbs
Size: 9.61h x 6.69w x 0.38d
ISBN: 9781531635220

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