Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
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How to Write a Good Advertisement: A Short Course in CopywritingCall it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are...
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The Entrepreneur's Manual: Business Start-Ups, Spin-Offs, and Innovative ManagementYou are holding in your hands the ultimate guide to transforming your dream business into a reality. Drawing upon years of trial and error, Richard White imparts his insights on how to establish a successful business and keep it running strong. Substituting complex theories...
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Complex Organizations: A Critical EssayA classic text in sociology, Complex Organizations provides a succinct overview of the principal schools of thought of organizational theories, placing each into critical, historical, and cultural context. Vividly written, with many specific, student-oriented examples, Complex Organizations offers a critical perspective on organizations, analyzing...
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When Money Meets Seduction: Inspiring Financial Lessons of Women Who Have Connected with Money and PowerWhen Money Meets Seduction reveals how love, money, and seduction have a way of shaking us to our very core. You will come to recognize that love is inherently not a level playing field and that those with money often play by a different...
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The Power of Vulnerability: How to Create a Team of Leaders by Shifting InwardIn The Power of Vulnerability: How to Create a Team of Leaders by Shifting INward authors Barry Kaplan and Jeffrey Manchester have leveraged their decades of experience and created a guide to finding success and fulfillment for teams and individuals. Based on their work...
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The Invisible Advantage: How to Create a Culture of Innovation** WINNER of BEST BUSINESS BOOK, International Book Awards ** Every purchased copy of the book includes access to the free downloadable Invisible Advantage Toolkit The Invisible Advantage shows how any organization can create a culture of innovation--an environment that promotes freethinking, an entrepreneurial...
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Company Towns of Michigan's Upper PeninsulaIn the company towns of Michigan's Upper Peninsula, a worker's boss did extra duty as landlord, store owner and constable. The on-site mill manager in Simmons, a town named after the furniture maker, even ran a successful baseball team. Built around iron mines and...
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John A. Brown's, Kerr's & Halliburton's: Where Oklahoma City Loved to ShopDepartment stores John A. Brown's, Kerr's and Halliburton's ruled supreme in Oklahoma City. From lucky penny giveaways to defying blue laws, the three big department stores did whatever it took to entertain and entice. The stunning display windows of Kerr's downtown once lured shoppers...
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My Little PonySince the 1980s, the My Little Pony brand has worked to spread a message of friendship and happiness to its many fans around the world. In addition to its toys and television, My Little Pony has taken its mission to the streets through campaigns...
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PokemonPikachu could be called the mascots of the Pok mon brand, as the short, yellow furballs are the most recognizable of hundreds of characters. This book for growing readers tracks the birth of the Japanese pocket monsters chased all around cities by Pok mon...
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MinecraftMinecraft players have free reign of the spaces they build in, but they better stay alert during the night! Designed by Markus Persson, Minecraft has sold over 20 million computer games since 2009! Minecraft is the epitome of imagination and creativity. In this title...
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The Seven Keys to Communicating in Japan: An Intercultural ApproachThis book provides a practical set of guidelines for people wishing to communicate professionally in Japan, following the model of the similar book by Kelm and Victor on Brazil. Good communication requires more than knowing the language. Haru Yamada, Orlando Kelm, and David Victor,...
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Krauss: The New Orleans Value StoreFor almost one hundred years, generations of New Orleans shoppers flocked to Krauss. The Canal Street store was hailed for its vast merchandise selection and quality customer service. In its early days, it sold lace and fabric to the ladies of the notorious red-light...
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Water Treatment Grade 2 Wso: Awwa Water System Operations WsoAWWA�s Principles and Practices of Water System Operations (WSO) series is the leading operator certification training, aligned with current Association of Boards of Certification (ABC) Need-to-Know criteria and offering training based on experience and certification level. Water Treatment, Grade 2, is organized into 22...
- CHF 207.12
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Water Audits and Loss Control Programs, Fourth Edition (M36): Awwa Manual of PracticeDiscover how much water your utility loses due to leakage, meter error, or water theft and learn how to determine the cost of uncaptured revenue from non-revenue water (NRW) with this explanation of the IWA/AWWA water audit methodology and some of the best loss...
- CHF 391.22
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Levi Strauss: The Man Who Gave Blue Jeans to the WorldBlue jeans are globally beloved and quintessentially American. They symbolize everything from the Old West to the hippie counter-culture; everyone from car mechanics to high-fashion models wears jeans. And no name is more associated with blue jeans than Levi Strauss & Co., the creator...
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Agile Talent: How to Source and Manage Outside ExpertsHow to Leverage Talent You Don't Own Campbell Soup Company and PepsiCo seek advice from anthropologists to understand customer tastes and preferences. Google and Intel engage experts in social science and biomechanics to assess how people think about and use technology. Companies are gaining...
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Delegating Work (HBR 20-Minute Manager Series)You know you need to delegate some of your work so that you have time to focus on the things that require your expertise. But it's not easy to do. Delegating Work quickly walks you through the fundamentals of: Establishing a productive environment Assigning...
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The Aircraft Designers: A Grumman Historical PerspectiveTells the behind-the-scenes story of the designers and engineers who conceived and built Grumman aircraft from the founding of the company in 1929 until its 1994 acquisition by Northrop. This book also identifies key team members who contributed to the creation and development of...
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Applications of Self-Regulated Learning Across Diverse Disciplines: A Tribute to Barry J. ZimmermanThrough its research-to-practice focus, this book honors the professional contributions of Professor Barry J. Zimmerman as illustrated by the recent selfregulation applications of a highly respected group of national and international scholars. This book will serve as a valuable resource for those interested in...
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