Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
-
Emerging Markets: Strategies for Competing in the Global Value ChainEmerging market economies, from China, Mexico, South Africa, and Indonesia, are rapidly changing the competitive business landscape; the traditional dominance of the US, Europe, andJapan (Triad countries) in international business can no longer be assumed or taken for granted. Companies in the Triad countries...
- €105,19 EUR
- €105,19 EUR
- Unit price
- per
-
Food Supply Chain Management and Logistics: From Farm to ForkWINNER: ACA-Bruel 2015 - Prix des Associations With the growth of the food industry come unique logistics challenges, new supply routes, demand dynamics and investment re-shaping the future of the food logistics industry. It is therefore important for the food industry to innovate both...
- €121,40 EUR
- €121,40 EUR
- Unit price
- per
-
Building a Culture of Innovation: A Practical Framework for Placing Innovation at the Core of Your BusinessBeing a truly innovative company is more than dreaming up new products and services; it requires a complete change to a company's organizational culture, where innovation is embodied into everything that gets done by everyone who works there.Author: Cris Beswick, Derek Bishop, Jo GeraghtyPublisher:...
- €91,02 EUR
- €91,02 EUR
- Unit price
- per
-
The Escape Industry: How Iconic and Innovative Brands Built the Travel BusinessTravel as a concept is universally attractive and the opportunities for fun, engaging branding and marketing in this sector are arguably limitless. Glamour and appeal aside, travel is a hugely competitive, multi-million pound industry and marketers of all sectors can learn important lessons from...
- €60,68 EUR
- €60,68 EUR
- Unit price
- per
-
When Digital Becomes Human: The Transformation of Customer RelationshipsWINNER: CMI Management Book of the Year Awards 2016 - Commuter's Read Category In an age when customers have access to vast amounts of data about a company, its product and its competitors, customer experience becomes increasingly important as a sustainable source of competitive...
- €60,68 EUR
- €60,68 EUR
- Unit price
- per
-
Aviation Logistics: The Dynamic Partnership of Air Freight and Supply ChainAviation Logistics looks at the function of the air cargo business and its role in global supply chains and logistics. As global economies are constantly evolving, the supply chain business with its transport partners must be proactive for the future. Technology and its resulting...
- €141,61 EUR
- €141,61 EUR
- Unit price
- per
-
What Is a 21st Century Brand?: New Thinking from the Next Generation of Agency LeadersWhat is a 21st century brand? How is it changing? What is critical now? What are the new mantras and principles? What are the new ideas for how to do it? What do you believe and what would you do therefore? What Is a...
- €127,43 EUR
- €127,43 EUR
- Unit price
- per
-
The 20 PS of Marketing: A Complete Guide to Marketing StrategyMarketing has changed dramatically since the four classic Ps of the marketing mix (price, product, promotion and place) were proposed. The new marketing landscape is characterized by the demand for constant innovation, rising pressure on budgets, the growth of social media and the impact...
- €64,73 EUR
- €64,73 EUR
- Unit price
- per
-
On Purpose: Delivering a Branded Customer Experience People LoveBrands growing rapidly have a clear sense of purpose and the value they bring to their customers and employees. On Purpose is a practical guide to executing business purpose successfully by delivering a branded customer experience people love. It presents a framework for success...
- €42,83 EUR
- €42,83 EUR
- Unit price
- per
-
Mastery in Coaching: A Complete Psychological Toolkit for Advanced CoachingThe reasons that coaching works so well and can produce such dramatic results are grounded in psychology, so it follows that some of the most powerful coaching methods available draw on psychological thinking. Published with the Association for Coaching, Mastery in Coaching presents the...
- €80,90 EUR
- €80,90 EUR
- Unit price
- per
-
Managing Organizational Change: A Practical Toolkit for LeadersA critical area of competitive advantage is the ability of organizations to lead rather than follow changes in the market. This means having the ability to roll out the right changes quickly and reliably in a way that delivers a return on investment. Managing...
- €76,86 EUR
- €76,86 EUR
- Unit price
- per
-
Coaching Presence: Building Consciousness and Awareness in Coaching InterventionsOne of the hallmarks of maturity as a coach is awareness of how your values, beliefs, and other factors affect your coaching interventions. It takes skill to notice these influences which can manifest both physically and mentally during coaching, while simultaneously ensuring a client...
- €60,68 EUR
- €60,68 EUR
- Unit price
- per
-
Global Supply Chain Ecosystems: Strategies for Competitive Advantage in a Complex, Connected WorldTwenty-first-century supply chains have evolved into world-wide inter-connected supply-and-demand networks comprising vastly more complex operations, with profound inter-dependencies and exposure to greater volatility in our uncertain world. The linear concept of a chain is therefore no longer adequate to describe these complex international networks...
- €133,51 EUR
- €133,51 EUR
- Unit price
- per
-
The Complete Guide to Professional Networking: The Secrets of Online and Offline SuccessNetworking is a skill that many people recognize as critically important, but which many find difficult, boring or fear-inducing - or even all three. Yet if you master the techniques that really work, networking can pay dividends. Effective networking means tapping into a team...
- €60,68 EUR
- €60,68 EUR
- Unit price
- per
-
Big Change, Best Path: Successfully Managing Organizational Change with Wisdom, Analytics and InsightSHORTLISTED: CMI Management Book of the Year Awards 2017 - Management Futures Category Using ground-breaking modelling, Big Change, Best Path brings unique insights to the dynamics and process of organizational change, understanding success and failure, defining and describing the drivers and conditions of change,...
- €91,02 EUR
- €91,02 EUR
- Unit price
- per
-
Evaluating Public Relations: A Guide to Planning, Research and MeasurementOperating under tight budget constraints and with an ever-increasing range of tools and technologies to choose from, PR professionals have never been under so much pressure to justify their decisions. Evaluating Public Relations advises PR practitioners at all levels on how to demonstrate clearly...
- €93,04 EUR
- €93,04 EUR
- Unit price
- per
-
How to Pass Advanced Numeracy Tests: Improve Your Scores in Numerical Reasoning and Data Interpretation Psychometric TestsBy testing expert Mike Bryon, How to Pass Advanced Numeracy Tests provides a wealth of practice questions and detailed explanations to boost your ability in a range of numeracy assessment tests. With over 500 practice questions and four realistic tests, it is ideal for...
- €25,69 EUR
- €25,69 EUR
- Unit price
- per
-
Selling to WinRecognized internationally as one of the most effective sales improvement guides ever written, Selling to Win is an invaluable text for sales and marketing professionals. It explains clearly how to put winning techniques into action, featuring advice on getting a sale despite not being...
- €31,40 EUR
- €31,40 EUR
- Unit price
- per
-
Psychometrics in Coaching: Using Psychological and Psychometric Tools for DevelopmentWith a growing demand for psychometric testing in the coaching profession, coaches and practitioners alike need to understand the psychology underpinning the tests as well as how to select and apply them effectively. Published with the Association for Coaching and written by an international...
- €101,14 EUR
- €101,14 EUR
- Unit price
- per
-
Embodied Leadership: The Somatic Approach to Developing Your LeadershipWe don't need leaders who know about leadership - we need leaders who embody the capacity to lead in the midst of ambiguity and complexity. The concept of embodied leadership is derived from somatic coaching, a unique approach that brings the body forward as...
- €105,19 EUR
- €105,19 EUR
- Unit price
- per
