Branding Queens

Branding Queens is a collection of stories about twenty women entrepreneurs who, against all odds, built famous...
€44,93 EUR
€44,93 EUR
SKU: 9781778009020.00
Product Type: Books
Please hurry! Only 504 left in stock
Author: Kim D. Rozdeba
Format: Hardcover
Language: English
Subtotal: €44,93
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Branding Queens by Rozdeba, Kim D.

Branding Queens

€44,93

Branding Queens

€44,93
Author: Kim D. Rozdeba
Format: Hardcover
Language: English

Branding Queens is a collection of stories about twenty women entrepreneurs who, against all odds, built famous brands that were beloved by millions of customers worldwide. Building a brand isn't easy. Establishing an iconic brand is one in a million. Add the fact of being a woman in an unfortunately still male-dominated business world, and you'd think it was almost impossible. Branding Queens celebrates the branding accomplishments of these self-made women who persevered in a man's world to create an enduring brand dynasty.


Branding Queens focuses on five cosmetics and beauty brands, four women apparel innovators, three media moguls, three manufacturers of vacuum cleaners, airplanes, and toys, two bakers, one winemaker, one direct marketer, and a real queen.


Branding expert Kim D. Rozdeba unravels these fascinating stories with a clear perspective on creating a brand in twenty different ways. You will learn how these women marketed hope, health, dignity, confidence, beauty, empowerment, and happiness through their products and services. To help uncover the secrets to these women's success, Kim assesses how the branding queens approached each of five branding components-Commitment, Construct, Community, Content, and Consistency (the 5 C's).


These women lived life to its fullest by following their passions and purpose. Their stories are just as big as their brands. Branding Queens will inspire you, empower you, and encourage your entrepreneurial spirit.



Author: Kim D. Rozdeba
Publisher: Rozdeba Brand & Co.
Published: 05/11/2022
Pages: 244
Binding Type: Hardcover
Weight: 1.09lbs
Size: 9.00h x 6.00w x 0.56d
ISBN: 9781778009020

This title is not returnable

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