Narrative and Numbers: The Value of Stories in Business by Damodaran, Aswath
Narrative and Numbers: The Value of Stories in Business by Damodaran, Aswath

Narrative and Numbers: The Value of Stories in Business

How can a company that has never turned a profit have a multibillion dollar valuation? Why do...
$45.76 AUD
$45.76 AUD
Please hurry! Only 123 left in stock
Author: Aswath Damodaran
Format: Hardcover
Language: English
Subtotal: $45.76
Narrative and Numbers: The Value of Stories in Business by Damodaran, Aswath

Narrative and Numbers: The Value of Stories in Business

$45.76
Narrative and Numbers: The Value of Stories in Business by Damodaran, Aswath

Narrative and Numbers: The Value of Stories in Business

$45.76
Author: Aswath Damodaran
Format: Hardcover
Language: English
Description

How can a company that has never turned a profit have a multibillion dollar valuation? Why do some start-ups attract large investments while others do not? Aswath Damodaran, finance professor and experienced investor, argues that the power of story drives corporate value, adding substance to numbers and persuading even cautious investors to take risks. In business, there are the storytellers who spin compelling narratives and the number-crunchers who construct meaningful models and accounts. Both are essential to success, but only by combining the two, Damodaran argues, can a business deliver and sustain value.

Through a range of case studies, Narrative and Numbers describes how storytellers can better incorporate and narrate numbers and how number-crunchers can calculate more imaginative models that withstand scrutiny. Damodaran considers Uber's debut and how narrative is key to understanding different valuations. He investigates why Twitter and Facebook were valued in the billions of dollars at their public offerings, and why one (Twitter) has stagnated while the other (Facebook) has grown. Damodaran also looks at more established business models such as Apple and Amazon to demonstrate how a company's history can both enrich and constrain its narrative. And through Vale, a global Brazil-based mining company, he shows the influence of external narrative, and how country, commodity, and currency can shape a company's story. Narrative and Numbers reveals the benefits, challenges, and pitfalls of weaving narratives around numbers and how one can best test a story's plausibility.

Author: Aswath Damodaran
Publisher: Columbia Business School Publishing
Published: 01/10/2017
Pages: 296
Binding Type: Hardcover
Weight: 1.25lbs
Size: 9.10h x 6.40w x 1.20d
ISBN: 9780231180481

About the Author
Aswath Damodaran is the Kerschner Family Chair in Finance Education and professor of finance at New York University's Stern School of Business. He is the author of Applied Corporate Finance, Fourth Edition (2014), Investment Valuation: Tools and Techniques for Determining the Value of Any Asset, Third Edition (2012), The Little Book of Valuation: How to Value a Company, Pick a Stock and Profit (2011), and Damodaran on Valuation: Security Analysis for Investment and Corporate Finance, Second Edition (2006).
Shipping & Return

Returns Policy

You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).

You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).

If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.

Shipping

We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.

When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.

Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.

Review

Related Products

Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD
Example product title
$45.76 AUD
$45.76 AUD

Recently Viewed Products