No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing by Conant, Latané

No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing

Unlock the full potential of modern marketing and sales In the newly revised and updated edition of...
€44,51 EUR
€44,51 EUR
SKU: 9781119982876
Product Type: Books
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Author: Latané Conant
Format: Paperback
Language: English
Subtotal: €44,51
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No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing by Conant, Latané

No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing

€44,51

No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing

€44,51
Author: Latané Conant
Format: Paperback
Language: English

Unlock the full potential of modern marketing and sales

In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the center of everything they do.

You'll learn how to prioritize which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You'll also discover:

  • Strategies for building a tech-stack that prioritizes your customers
  • Ways for chief marketing officers to stop playing defense and go on offense
  • Insights for the modern sales leader, including how to sellers up to win, design successful territories, and hire and retain top sellers
  • How the modern era of marketing and sales is different from what it used to be and how to capitalize on your new capabilities

A can't-miss handbook for marketers, salespeople, and team leads, No Forms. No Spam. No Cold Calls. is an original and thought-provoking journey through the techniques and strategies made possible by modern revenue technologies.



Author: Latané Conant
Publisher: Wiley
Published: 09/27/2022
Pages: 272
Binding Type: Paperback
Weight: 1.24lbs
Size: 9.93h x 6.95w x 0.52d
ISBN: 9781119982876

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