The Why of Sports Design: Design Principles in Sports Marketing

Design isn't just pushing pixels around a screen. Properly trained designers are thinkers and problem solvers that...
$56.60 AUD
$56.60 AUD
SKU: 9781987402476
Product Type: Books
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Author: Steve Wilson
Format: Paperback
Language: English
Subtotal: $56.60
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The Why of Sports Design: Design Principles in Sports Marketing by Wilson, Steve

The Why of Sports Design: Design Principles in Sports Marketing

$56.60

The Why of Sports Design: Design Principles in Sports Marketing

$56.60
Author: Steve Wilson
Format: Paperback
Language: English
Design isn't just pushing pixels around a screen. Properly trained designers are thinkers and problem solvers that can anticipate an audience's needs and habits in any graphic. And with the average human attention span now at 8 seconds or less, a designer must be able to inform and entertain an audience in a short amount of time.But, in order to effectively reach your audience, you must learn the "why" of design before you can master the "how." In the sports industry, design plays an important role in the success of any program. Yet, the gap between teams that value design and those that rely on staff with no formal design training is widening. This book offers tips, tricks and rules for those inexperienced designers, both in and out of the sports industry.So, let go of that mouse and let's learn about the "WHY" of sports design

Author: Steve Wilson
Publisher: Createspace Independent Publishing Platform
Published: 05/04/2018
Pages: 158
Binding Type: Paperback
Weight: 0.48lbs
Size: 9.00h x 6.00w x 0.34d
ISBN: 9781987402476

About the Author
Steve Wilson has been around athletics, namely college athletics, for almost twenty years. From designing broadcast sports graphics for television to developing entire packages of graphics for Division I colleges, he has been able to fulfill his love of sports through design. Steve wants to help you take your sports graphics to the next level with rules and tips you may not have learned in school.


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