Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
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Knock 'em Dead Secrets & Strategies for First-Time Job SeekersLive life on your terms It's tough landing your first job out of school and starting that climb up the ladder of success in such an uncertain world. In Knock 'em Dead: Secrets & Strategies, you will learn how to get what you want...
- $42.15 AUD
- $42.15 AUD
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The Corporate Storyteller: A Writing Manual & Style Guide for the Brave New Business LeaderHere, at last, is a book that cuts through corporate babble and shows you how to communicate with clarity, confidence and style in the workplace. Elaine Stirling, teacher, writer and consultant, has distilled years of corporate communication training into a compact, easy-to-read manual. Written...
- $31.60 AUD
- $31.60 AUD
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Plan B: How to Hatch a Second Plan That's Always Better Than Your FirstWhy has Facebook been so limber, evolving so successfully even after a number of stumbles, while Myspace stalled and lost ground? Why was Wal-Mart able to expand so successfully into new offerings, such as groceries, while H&R Block dramatically failed to expand into offering...
- $43.50 AUD
- $43.50 AUD
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The Skin Care Answer BookIn over two decades of practice, the author has been asked hundreds of questions by clients, as well as estheticians. Now the SKIN CARE ANSWER BOOK provides concise, quick answers to the most-asked consumer skin care questions and will help educate licensed estheticians and...
- $166.30 AUD
- $166.30 AUD
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Learning Interventions for Consultants: Building the Talent That Drives BusinessInnovation is one of the key drivers of success in modern business, and continuous learning is what drives innovation. Building on the theory and practice of consulting psychology and the science of learning, along with principles of human resources development, this book articulates a...
- $143.25 AUD
- $143.25 AUD
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Action Learning for Developing Leaders and Organizations: Principles, Strategies, and CasesThis book demonstrates how Action Learning can quickly and effectively be introduced, implemented, and sustained in any type or size of organization. Today's rapidly changing and globally competitive business environment mandates that 21st century leaders develop new models and innovative learning processes of organizational...
- $107.40 AUD
- $107.40 AUD
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Dynamics of International Advertising; Theoretical and Practical PerspectivesNow in its third edition, Dynamics of International Advertising highlights the unique challenges marketers face in developing and implementing successful international advertising campaigns. With a balance of theoretical and practical perspectives, this edition takes the reader inside the dynamics of advertising as it functions...
- $297.28 AUD
- $297.28 AUD
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Bundle: Basic Finance: An Introduction to Financial Institutions, Investments, and Management, Loose-Leaf Version, 12th + Mindtap Finance, 1 Term (6 MStudents save money when purchasing bundled products. This bundle contains a loose-leaf version of Basic Finance: An Introduction to Financial Institutions, Investments, and Management, 12th, and access to MindTap for 1 term. With a single login for MindTap, you can connect with your instructor,...
- $907.13 AUD
- $907.13 AUD
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CFO Techniques: A Hands-On Guide to Keeping Your Business Solvent and SuccessfulCFO Techniques: A Hands-on Guide to Keeping Your Business Solvent and Successful is a comprehensive and instructive working manual for multitasking chief financial officers and controllers working in the fast-paced commercial environment. Every senior financial professional with an ever-broadening span of control will benefit...
- $135.88 AUD
- $135.88 AUD
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Real Estate TerminologyWhat is an "appraisal report" for? Who has the right to claim "eminent domain"? Find out about these particular real estate-based terms and more using this comprehensive 6 page study guide that's a must for any budding home seller or buyer Each page features...
- $18.35 AUD
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The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your BusinessAre you at risk of being trapped in an uncompetitive business? Chances are the strategies that worked well for you even a few years ago no longer deliver the results you need. Dramatic changes in business have unearthed a major gap between traditional approaches...
- $72.48 AUD
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Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of ConsumersWhy do advertising campaigns and new products often fail? Why do consumers feel that companies don't understand their needs? Because marketers themselves don't think deeply about consumers' innermost thoughts and feelings. Marketing Metaphoria is a groundbreaking book that reveals how to overcome this depth...
- $67.83 AUD
- $67.83 AUD
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What I Didn't Learn in Business School: How Strategy Works in the Real WorldMeet Justin Campbell. He's a new MBA graduate who's landed a job with a strategy consultancy. His engagement team is on a mission: help HGS Inc., a specialty chemicals firm, define and execute a strategy for exploiting a textile technology the company developed. Justin...
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- $72.48 AUD
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Leading Teams: Expert Solutions to Everyday ChallengesLeading productive teams requires laying the groundwork for success and following through effectively. This guide offers immediately actionable advice on how to choose the right team members; clarify goals, rules, and responsibilities; foster trust, creativity, and risk taking; and resolve conflicts and maximize productivity....
- $33.98 AUD
- $33.98 AUD
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Leadership in Chaordic OrganizationsSupplying a clear vision of how to build high-performance teams, Leadership in Chaordic Organizations presents methods for improving operations through the application of complex systems engineering principles and psychological counseling techniques. Ideal for systems engineers, organizational managers, coaches, and psychologists, it addresses the fundamental...
- $322.58 AUD
- $322.58 AUD
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What about Real Estate Investing?: A Realistic Guide for Individuals Wanting To Make Monthly Income And Profits From Real EstateI have good news for all of you looking for a way out of the daily grind of an 8 to 5 job. You can take the first step into securing your financial future by using some easy methods discussed in this book. Methods...
- $31.28 AUD
- $31.28 AUD
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Fake Work: Why People Are Working Harder Than Ever But Accomplishing Less, and How to Fix the ProblemHow many countless working hours have you spent on projects, proposals, paperwork, and meetings that felt useless or were ignored or dismissed? Hard work is not the same as real work. Half of the work we do consumes valuable time without strengthening the short-...
- $43.45 AUD
- $43.45 AUD
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The Bald TruthThe man who called the shots for some of the greatest heroes in the history of basketball reveals the innovative business secrets that catapulted him to the top of his game. Basketball Digest called superagent David Falk one of basketball's most influential people, second...
- $57.95 AUD
- $57.95 AUD
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What Women Want: The Science of Female ShoppingThe author of the hugely successful Why We Buy and The Call of the Mall, reports on the growing importance of women in everybody's marketplace--what makes a package, product, space, or service female friendly. Underhill offers a tour of the world's marketplace--with shrewd observations...
- $38.63 AUD
- $38.63 AUD
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Controversy Creates CashThe exciting no-holds-barred autobiography of former WCW president and current WWE Raw General Manager, Eric Bishoff--the only person who was able to beat Vince McMahon and the WWE at their own game. Eric Bischoff has been called pro wrestling's most hated man. Booed, reviled,...
- $50.18 AUD
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