Comprehensive Fundraising Campaigns: A Guide for Presidents and Boards

Update your approach to running a modern comprehensive campaign. This book will ground board members, presidents, vice...
$212.35 AUD
$212.35 AUD
SKU: 9781948658065
Product Type: Books
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Author: James Langley
Format: Paperback
Language: English
Subtotal: $212.35
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Comprehensive Fundraising Campaigns: A Guide for Presidents and Boards by Langley, James

Comprehensive Fundraising Campaigns: A Guide for Presidents and Boards

$212.35

Comprehensive Fundraising Campaigns: A Guide for Presidents and Boards

$212.35
Author: James Langley
Format: Paperback
Language: English

Update your approach to running a modern comprehensive campaign.

This book will ground board members, presidents, vice presidents for advancement, deans, and other critical stakeholders with an objective and comprehensive understanding of what it takes to achieve higher levels of success in a campaign. Learn specific strategies to:

  • Adapt your campaign to new economic and demographic realities
  • Make a better case for support
  • Use campaign counsel effectively
  • Divide labor between president, VP of advancement, and board
  • Optimize your trustees' involvement
  • Manage the 7 key phases of a campaign
  • "This is a treasure trove of great advice, forward-thinking reflections, and tough but much needed questions. Jim Langley is a thought leader who understands not just the history of philanthropy and advancement but shines a light on where universities need to begin altering practices to thrive in this era of competing philanthropic interests." - Matthew T. Lambert, Vice President for University Advancement, William & Mary



    Author: James Langley
    Publisher: Academic Impressions
    Published: 05/02/2016
    Pages: 192
    Binding Type: Paperback
    Weight: 0.43lbs
    Size: 8.00h x 5.00w x 0.41d
    ISBN: 9781948658065

    This title is not returnable

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