Digital Ethnography: Anthropology, Narrative, and New Media

Digital ethnography can be understood as a method for representing real-life cultures through storytelling in digital media....
€44,06 EUR
€44,06 EUR
SKU: 9780292762053
Product Type: Books
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Author: Natalie M. Underberg
Format: Paperback
Language: English
Subtotal: €44,06
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Digital Ethnography: Anthropology, Narrative, and New Media by Underberg, Natalie M.

Digital Ethnography: Anthropology, Narrative, and New Media

€44,06

Digital Ethnography: Anthropology, Narrative, and New Media

€44,06
Author: Natalie M. Underberg
Format: Paperback
Language: English

Digital ethnography can be understood as a method for representing real-life cultures through storytelling in digital media. Enabling audiences to go beyond absorbing facts, computer-based storytelling allows for immersion in the experience of another culture. A guide for anyone in the social sciences who seeks to enrich ethnographic techniques, Digital Ethnography offers a groundbreaking approach that utilizes interactive components to simulate cultural narratives.

Integrating insights from cultural anthropology, folklore, digital humanities, and digital heritage studies, this work brims with case studies that provide in-depth discussions of applied projects. Web links to multimedia examples are included as well, including projects, design documents, and other relevant materials related to the planning and execution of digital ethnography projects. In addition, new media tools such as database development and XML coding are explored and explained, bridging the literature on cyber-ethnography with inspiring examples such as blending cultural heritage with computer games.

One of the few books in its field to address the digital divide among researchers, Digital Ethnography guides readers through the extraordinary potential for enrichment offered by technological resources, far from restricting research to quantitative methods usually associated with technology. The authors powerfully remind us that the study of culture is as much about affective traits of feeling and sensing as it is about cognition--an approach facilitated (not hindered) by the digital age.



Author: Natalie M. Underberg, Elayne Zorn
Publisher: University of Texas Press
Published: 04/15/2013
Pages: 127
Binding Type: Paperback
Weight: 0.38lbs
Size: 8.50h x 5.50w x 0.30d
ISBN: 9780292762053

About the Author
NATALIE M. UNDERBERG is Associate Professor of Digital Media and Folklore in the University of Central Florida School of Visual Arts and Design. ELAYNE ZORN (deceased) was Associate Professor of Anthropology at the University of Central Florida and author of Weaving a Future: Tourism, Cloth, and Culture on an Andean Island.

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